What Is NAICS Code Marketing?

NAICS Code marketing is the process of using the North American Industry Classification System (NAICS) for target marketing. Below are the steps to begin:

Step 1: Match NAICS codes to your current customer list.

Step 2: Analyze the results to determine the NAICS Codes that contain the most customers, and even your best customers.

Step 3: Based on the analysis, use the data to target similar companies that are classified in the same NAICS Codes as your top customers.

Target Marketing by NAICS Code

NAICS Codes offer a tremendous business targeting system used by top marketers and marketing companies. At the most refined level, there are 1,057 specific industries to focus a campaign. NAICS are also cross-mapped with SIC Codes and can be a valuable tool for any company looking to find new business or increase market share.

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We needed a full list of companies within a specific SIC code in order to complete some target market analysis. SICCODE.com provided a comprehensive data set to review and analyze. The delivery was fast and comprehensive. The experience was simple, straightforward, and met our needs - we would recommend.

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