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General Questions

  • How do I find my company SIC or NAICS code?

    Selecting a SIC code is a straightforward process. The first step is to identify the primary industry your company operates in. Identify your industry (the first two digits identify the main industry). Within each general industry category, a SIC code breaks down into more specific industries. It is important that you select a code that closely relates to your main line of business.

  • SIC Codes vs. NAICS Codes?

    At the most specific classification, one NAICS code can be further broken down into more specific SIC 6-Digit Code categories. Though the US government stopped updating SIC codes in 1987, private data organizations have continued to update the SIC system to very specific classifications, even more specific than NAICS codes. This has continuously evolved with changing marketplaces, technological innovations, and expert analysis of trends. At the most defined levels, there are well over 10,000 SIC codes in use and continuously updated as compared to only 1,066 NAICS codes. For targeting and marketing purposes, the specificity of SIC codes far exceeds the NAICS system. More about SIC Codes vs. NAICS Codes

  • How can I use SIC and NAICS Codes to find customers?

    Using Standard Industrial Classification (SIC) codes and North American Industry Classification System (NAICS) codes, you can target and focus your marketing efforts on the right businesses. SIC and NAICS codes classify all companies by industry codes. This allows you to segment business prospects to industries that potentially have a need for your product or service.

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