NAICS Code 812191-04 - Jazzercise

Marketing Level - NAICS 8-Digit

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NAICS Code 812191-04 Description (8-Digit)

Jazzercise is a type of fitness program that combines dance, strength training, and aerobic exercise. It involves a series of choreographed movements set to music, which makes it a fun and engaging way to get in shape. Jazzercise classes typically last for an hour and are led by a certified instructor who guides participants through the routines. The program is designed to improve cardiovascular health, increase strength and flexibility, and promote overall wellness.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 812191 page

Tools

Tools commonly used in the Jazzercise industry for day-to-day tasks and operations.

  • Resistance bands
  • Hand weights
  • Yoga mats
  • Exercise balls
  • Jump ropes
  • Step platforms
  • Foam rollers
  • Pilates rings
  • Ankle weights
  • Gliding discs

Industry Examples of Jazzercise

Common products and services typical of NAICS Code 812191-04, illustrating the main business activities and contributions to the market.

  • Dance fitness
  • Group exercise
  • Cardio workout
  • Aerobic conditioning
  • Strength training
  • Interval training
  • Fitness classes
  • Body sculpting
  • High-intensity interval training (HIIT)
  • Circuit training

History

A concise historical narrative of NAICS Code 812191-04 covering global milestones and recent developments within the United States.

  • Jazzercise is a dance fitness program that was created by Judi Sheppard Missett in 1969. The program combines jazz dance, resistance training, Pilates, yoga, and kickboxing movements into a fun and effective workout. Jazzercise quickly gained popularity in the 1980s and became a cultural phenomenon. By 1982, there were over 3,000 Jazzercise franchises worldwide. In the 1990s, Jazzercise expanded its offerings to include strength training and other fitness programs. In recent years, Jazzercise has continued to evolve and adapt to changing fitness trends, incorporating new technologies and workout styles into its programs. In the United States, Jazzercise has a strong presence in the fitness industry. The company has over 8,500 franchises in all 50 states, and its classes are attended by millions of people each year. In 2019, Jazzercise celebrated its 50th anniversary, marking a half-century of providing fun and effective workouts to people around the world. Despite the challenges posed by the COVID-19 pandemic, Jazzercise has continued to thrive, offering virtual classes and other innovative solutions to keep its customers engaged and active.