NAICS Code 811121-03 - Automobile Customizing

Marketing Level - NAICS 8-Digit

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NAICS CODE 811121-03
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Looking for more companies? See NAICS 811121 - Automotive Body, Paint, and Interior Repair and Maintenance - 33,761 companies, 30,348 emails.

NAICS Code 811121-03 Description (8-Digit)

Automobile Customizing is a subdivision of the NAICS Code 811121 that involves modifying or enhancing the appearance and performance of vehicles beyond the manufacturer's specifications. This industry caters to car enthusiasts who want to personalize their vehicles to reflect their style and taste. Automobile Customizing can range from simple modifications such as adding decals or changing the color of the car to more complex modifications such as engine upgrades, suspension modifications, and custom bodywork.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 811121 page

Tools

Tools commonly used in the Automobile Customizing industry for day-to-day tasks and operations.

  • Welding equipment
  • Paint guns
  • Air compressors
  • Socket sets
  • Torque wrenches
  • Plasma cutters
  • Sandblasters
  • Body hammers
  • Dent pullers
  • Angle grinders
  • Power drills
  • Jigsaw
  • Heat guns
  • Vinyl cutters
  • Spray booths
  • Detailing equipment
  • Diagnostic scanners
  • Alignment machines
  • Lifts

Industry Examples of Automobile Customizing

Common products and services typical of NAICS Code 811121-03, illustrating the main business activities and contributions to the market.

  • Custom car audio installation
  • Body kit installation
  • Engine tuning
  • Suspension upgrades
  • Custom paint jobs
  • Vinyl wrapping
  • Wheel and tire upgrades
  • Interior customization
  • Performance exhaust installation
  • Turbocharger installation
  • Nitrous oxide system installation
  • Supercharger installation
  • Custom lighting installation
  • Brake upgrades
  • Air intake upgrades
  • Custom upholstery
  • Hydro dipping
  • Custom fabrication
  • Roll cage installation

History

A concise historical narrative of NAICS Code 811121-03 covering global milestones and recent developments within the United States.

  • The history of automobile customizing dates back to the early 1900s when car enthusiasts began modifying their vehicles to improve performance and appearance. In the 1950s and 1960s, customizing became more popular, and hot rods and muscle cars became a cultural phenomenon. In the 1970s, customizing took on a new form with lowriders, which were cars that had been lowered and modified with hydraulic systems to bounce and dance. In recent years, the industry has seen a resurgence in popularity with the rise of car shows and social media. In the United States, customizing has become a multi-billion dollar industry, with companies offering a wide range of services from paint jobs to engine upgrades. Notable advancements in the industry include the use of computer-aided design (CAD) software to create custom parts and the development of new materials such as carbon fiber for lightweight and durable components.