NAICS Code 722330-02 - Mobile Food Services

Marketing Level - NAICS 8-Digit

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NAICS CODE 722330-02
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NAICS Code 722330-02 Description (8-Digit)

Mobile Food Services is a subdivision of the NAICS Code 722330 that involves the preparation and serving of food and beverages from a mobile vehicle or cart. This industry includes food trucks, ice cream trucks, hot dog carts, and other mobile food vendors. Mobile Food Services can operate in a variety of locations such as street corners, festivals, fairs, and private events. This industry is known for its convenience and flexibility, as it allows customers to enjoy a range of food options without having to visit a traditional restaurant.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 722330 page

Tools

Tools commonly used in the Mobile Food Services industry for day-to-day tasks and operations.

  • Food truck or cart
  • Cooking equipment (grill, fryer, oven, etc.)
  • Refrigeration equipment (fridge, freezer, cooler, etc.)
  • Generator or power source
  • Point of sale system (cash register, card reader, etc.)
  • Food preparation tools (knives, cutting boards, utensils, etc.)
  • Cleaning supplies (sanitizer, soap, towels, etc.)
  • Menu boards or signs
  • Propane tanks or fuel source
  • Fire extinguisher

Industry Examples of Mobile Food Services

Common products and services typical of NAICS Code 722330-02, illustrating the main business activities and contributions to the market.

  • Food truck
  • Ice cream truck
  • Hot dog cart
  • Smoothie truck
  • Taco truck
  • BBQ truck
  • Pizza truck
  • Coffee cart
  • Juice truck
  • Crepe cart

History

A concise historical narrative of NAICS Code 722330-02 covering global milestones and recent developments within the United States.

  • The history of the Mobile Food Services industry dates back to the 17th century when street vendors in major cities of Europe and Asia sold food from carts. In the United States, the first food truck was introduced in 1866 by Walter Scott, who sold sandwiches, pies, and coffee from a horse-drawn wagon in Providence, Rhode Island. The industry gained popularity in the 2000s when social media platforms like Twitter and Facebook were used to promote food trucks. The industry has since grown rapidly, with food trucks offering a wide variety of cuisines and innovative menus. In recent years, the industry has also seen notable advancements in technology, with the use of mobile apps for ordering and payment, and the integration of social media marketing strategies. In the United States, the Mobile Food Services industry has experienced significant growth in recent years. According to a report by IBISWorld, the industry has grown at an annualized rate of 6.8% over the past five years, reaching a revenue of $1.2 billion in 2021. The growth of the industry can be attributed to several factors, including the increasing popularity of food trucks, the rise of foodie culture, and the growing demand for convenient and affordable food options. The industry has also been able to adapt to the challenges posed by the COVID-19 pandemic, with many food trucks implementing contactless ordering and payment systems, and offering delivery and curbside pickup options.