NAICS Code 712190-07 - Tourist Attractions

Marketing Level - NAICS 8-Digit

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NAICS Code 712190-07 Description (8-Digit)

Tourist Attractions are establishments that provide entertainment, education, and cultural experiences to visitors. These attractions are designed to draw in tourists and locals alike, and can range from historical landmarks to amusement parks. Tourist attractions are often located in popular destinations and can be indoor or outdoor. They offer a unique experience that is not typically found in everyday life and can be a major draw for tourism in a particular area.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 712190 page

Tools

Tools commonly used in the Tourist Attractions industry for day-to-day tasks and operations.

  • Ticketing software
  • Audio guides
  • Virtual reality headsets
  • Interactive displays
  • Lighting equipment
  • Sound systems
  • Projection equipment
  • Crowd control barriers
  • Transportation vehicles (e.g. buses, trams)
  • Point of sale systems

Industry Examples of Tourist Attractions

Common products and services typical of NAICS Code 712190-07, illustrating the main business activities and contributions to the market.

  • Theme parks
  • Zoos
  • Museums
  • Art galleries
  • Historical landmarks
  • Botanical gardens
  • Aquariums (excluding public)
  • Wildlife sanctuaries
  • Observatory
  • Planetariums
  • Science centers
  • Wax museums
  • Haunted houses
  • Water parks
  • Adventure parks
  • Skydiving centers
  • Hot air balloon rides
  • Helicopter tours
  • Sightseeing tours

History

A concise historical narrative of NAICS Code 712190-07 covering global milestones and recent developments within the United States.

  • The Tourist Attractions industry has a long and rich history dating back to ancient times when the Greeks and Romans built amphitheaters and coliseums for entertainment purposes. In the Middle Ages, castles and cathedrals were popular tourist attractions. The modern era of tourist attractions began in the 19th century with the opening of the Eiffel Tower in Paris and the Ferris Wheel in Chicago. In the United States, the industry experienced significant growth in the 20th century with the opening of Disneyland in 1955 and the subsequent development of theme parks across the country. Today, tourist attractions continue to evolve with the integration of technology and the rise of experiential tourism. In recent history, the Tourist Attractions industry in the United States has faced challenges due to the COVID-19 pandemic. Many attractions were forced to close temporarily, resulting in significant revenue losses. However, the industry has shown resilience and adaptability by implementing safety measures and offering virtual experiences. The industry has also seen growth in outdoor attractions such as national parks and natural landmarks as people seek socially distanced activities. Overall, the Tourist Attractions industry has a rich history and continues to evolve in response to changing consumer preferences and technological advancements.