NAICS Code 711510-02 - Casting Directors

Marketing Level - NAICS 8-Digit

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NAICS Code 711510-02 Description (8-Digit)

Casting Directors are professionals who are responsible for selecting actors for roles in film, television, theater, and other productions. They work closely with producers, directors, and writers to understand the requirements of each role and then search for actors who fit those requirements. Casting Directors are involved in every stage of the casting process, from reviewing resumes and headshots to conducting auditions and making final casting decisions. They also negotiate contracts and work with agents to secure the services of actors.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 711510 page

Tools

Tools commonly used in the Casting Directors industry for day-to-day tasks and operations.

  • Casting Networks
  • Breakdown Services
  • Casting Workbook
  • Casting Frontier
  • Actor Genie
  • IActor
  • Casting Crane
  • Casting Call Pro
  • Now Casting
  • Casting Networks Express

Industry Examples of Casting Directors

Common products and services typical of NAICS Code 711510-02, illustrating the main business activities and contributions to the market.

  • Film Casting
  • Television Casting
  • Theater Casting
  • Commercial Casting
  • Voiceover Casting
  • Print Casting
  • Reality TV Casting
  • Web Series Casting
  • Music Video Casting
  • Industrial Video Casting

History

A concise historical narrative of NAICS Code 711510-02 covering global milestones and recent developments within the United States.

  • The Casting Directors industry has a long history dating back to the early days of theater. In the early 1900s, the first casting directors were hired by theater companies to select actors for their productions. The industry continued to grow with the rise of film and television, and casting directors became an essential part of the entertainment industry. In the United States, the Casting Society of America was founded in 1982 to represent casting directors and promote their work. In recent years, the industry has faced challenges with the rise of online casting platforms and the increasing use of self-taped auditions due to the COVID-19 pandemic.