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NAICS Code 611519-02 Description (8-Digit)

Advertising-Schools is a subdivision of the NAICS Code 611519 that specializes in providing education and training related to advertising. This industry involves teaching students the skills and knowledge necessary to create effective advertising campaigns and strategies. Advertising-Schools offer a range of programs that cater to different levels of expertise, from beginner to advanced. The curriculum typically includes courses on marketing, branding, copywriting, graphic design, media planning, and digital advertising. Graduates of Advertising-Schools can pursue careers in advertising agencies, marketing departments, media companies, and other related industries.

Hierarchy Navigation for NAICS Code 611519-02

Tools

Tools commonly used in the Advertising-Schools industry for day-to-day tasks and operations.

  • Adobe Creative Suite
  • Google Analytics
  • Hootsuite
  • SEMrush
  • Canva
  • Mailchimp
  • HubSpot
  • Sprout Social
  • Ahrefs
  • Moz

Industry Examples of Advertising-Schools

Common products and services typical of NAICS Code 611519-02, illustrating the main business activities and contributions to the market.

  • Advertising Campaigns
  • Branding Strategies
  • Copywriting Techniques
  • Graphic Design Principles
  • Media Planning Methods
  • Digital Advertising Trends
  • Marketing Analytics
  • Social Media Management
  • Content Marketing Strategies
  • Search Engine Optimization (SEO)

Certifications, Compliance and Licenses for NAICS Code 611519-02 - Advertising-Schools

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Google Ads Certification: This certification is provided by Google and is required for professionals who want to demonstrate proficiency in basic and advanced aspects of Google Ads. It covers topics such as creating and managing campaigns, measuring and optimizing performance, and troubleshooting issues.
  • Facebook Blueprint Certification: This certification is provided by Facebook and is designed for professionals who want to demonstrate expertise in Facebook marketing. It covers topics such as Facebook advertising, audience targeting, and campaign measurement.
  • Hubspot Inbound Certification: This certification is provided by HubSpot and is designed for professionals who want to demonstrate expertise in inbound marketing. It covers topics such as content creation, social media promotion, and lead nurturing.
  • American Advertising Federation Accreditation: This accreditation is provided by the American Advertising Federation and is designed for professionals who want to demonstrate expertise in advertising. It covers topics such as advertising ethics, media planning, and creative strategy.
  • Interactive Advertising Bureau Certification: This certification is provided by the Interactive Advertising Bureau and is designed for professionals who want to demonstrate expertise in digital advertising. It covers topics such as ad operations, programmatic advertising, and mobile advertising.

History

A concise historical narrative of NAICS Code 611519-02 covering global milestones and recent developments within the United States.

  • The "Advertising-Schools" industry has a long history dating back to the early 20th century when the first advertising courses were offered at universities in the United States. In the 1920s, the first advertising schools were established in the US, such as the New York School of Advertising and the Detroit School of Advertising. These schools provided training in advertising techniques, copywriting, and design. In the 1950s, the industry saw a significant expansion with the establishment of more advertising schools across the US. In the 1990s, the industry experienced a shift towards digital advertising, and advertising schools began to offer courses in digital marketing, web design, and social media advertising. In recent years, the "Advertising-Schools" industry in the US has continued to evolve with the increasing demand for digital marketing skills. Advertising schools have adapted to this trend by offering courses in search engine optimization, content marketing, and data analytics. The industry has also seen an increase in online advertising courses, providing students with the flexibility to learn at their own pace. The COVID-19 pandemic has further accelerated the shift towards online learning, with many advertising schools offering virtual classes. Overall, the "Advertising-Schools" industry has a rich history of adapting to changing trends in the advertising industry and providing students with the skills needed to succeed in the field.

Future Outlook for Advertising-Schools

The anticipated future trajectory of the NAICS 611519-02 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Growing

    The future outlook for the Advertising-Schools industry in the USA is positive. With the increasing demand for digital marketing and advertising, the industry is expected to grow steadily in the coming years. The rise of social media and e-commerce has created a need for businesses to have a strong online presence, which requires skilled professionals in the field of advertising. Additionally, the industry is expected to benefit from the growing trend of lifelong learning, as individuals seek to enhance their skills and knowledge in the field of advertising. However, the industry may face challenges from the increasing availability of online courses and the potential for a shift towards remote work, which could impact the demand for traditional in-person training. Overall, the Advertising-Schools industry is expected to continue to grow and evolve in response to changing market demands and technological advancements.

Industry Innovations for NAICS Code 611519-02

Recent groundbreaking advancements and milestones in the Advertising-Schools industry, reflecting notable innovations that have reshaped its landscape.

  • Virtual Reality Training: Advertising-Schools are now using virtual reality technology to provide students with a more immersive learning experience. This technology allows students to practice their skills in a simulated environment, which can help them to develop their skills more quickly and effectively.
  • Data-Driven Advertising: With the rise of big data, Advertising-Schools are now teaching students how to use data to inform their advertising strategies. This includes analyzing consumer behavior and preferences to create more targeted and effective advertising campaigns.
  • Social Media Advertising: As social media platforms continue to grow in popularity, Advertising-Schools are now teaching students how to create effective social media advertising campaigns. This includes understanding the unique features and audiences of different social media platforms, and how to create content that resonates with users.
  • Mobile Advertising: With the increasing use of mobile devices, Advertising-Schools are now teaching students how to create effective mobile advertising campaigns. This includes understanding the unique features and limitations of mobile devices, and how to create content that is optimized for mobile screens.
  • Programmatic Advertising: Programmatic advertising is an automated process of buying and selling advertising space in real-time. Advertising-Schools are now teaching students how to use programmatic advertising to create more efficient and effective advertising campaigns.

NAICS Code 611519-02 - Advertising-Schools

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