NAICS Code 561591-01 - Convention Information Bureaus

Marketing Level - NAICS 8-Digit

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NAICS Code 561591-01 Description (8-Digit)

Convention Information Bureaus are organizations that provide information and assistance to event planners, convention organizers, and visitors. These bureaus act as a liaison between the host city and the event organizers, providing a range of services to ensure the success of the event. Convention Information Bureaus are responsible for promoting the host city as a destination for conventions and events, and they work to attract new business to the area. They also provide information on local attractions, accommodations, and transportation options to visitors and event attendees.

Hierarchy Navigation for NAICS Code 561591-01

Parent Code (less specific)


Tools commonly used in the Convention Information Bureaus industry for day-to-day tasks and operations.

  • Event management software
  • Customer relationship management (CRM) software
  • Social media management tools
  • Email marketing software
  • Online registration and ticketing platforms
  • Data analytics tools
  • Mobile event apps
  • Audio-visual equipment
  • Transportation management software
  • Project management software
  • Survey tools
  • Website analytics tools
  • Content management systems (CMS)
  • Virtual event platforms
  • Event planning checklists
  • Budgeting and financial management software
  • Event marketing tools
  • Event planning templates
  • Event scheduling software

Industry Examples of Convention Information Bureaus

Common products and services typical of NAICS Code 561591-01, illustrating the main business activities and contributions to the market.

  • Trade shows
  • Conferences
  • Corporate events
  • Association meetings
  • Product launches
  • Incentive trips
  • Sports events
  • Festivals
  • Exhibitions
  • Seminars

Certifications, Compliance and Licenses for NAICS Code 561591-01 - Convention Information Bureaus

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Certified Destination Management Executive (CDME): A certification program for experienced destination management professionals. The program is offered by the Destination Marketing Association International (DMAI).
  • Certified Meeting Professional (CMP): A certification program for meeting professionals. The program is offered by the Events Industry Council (EIC).
  • Certified Government Meeting Professional (CGMP): A certification program for government meeting professionals. The program is offered by the Society of Government Meeting Professionals (SGMP).
  • Certified Hospitality Digital Marketer (CHDM): A certification program for hospitality digital marketers. The program is offered by the Hospitality Sales and Marketing Association International (HSMAI).
  • Certified Association Sales Executive (CASE): A certification program for association sales professionals. The program is offered by the Professional Convention Management Association (PCMA).


A concise historical narrative of NAICS Code 561591-01 covering global milestones and recent developments within the United States.

  • Convention Information Bureaus have been an integral part of the tourism industry worldwide for many years. The first Convention Information Bureau was established in Detroit in 1896, and since then, the industry has grown significantly. In the 1960s, the industry experienced a boom due to the increase in international travel, and Convention Information Bureaus became a vital resource for travelers. In recent years, the industry has adapted to the digital age, with many Convention Information Bureaus offering online resources and mobile apps to help travelers plan their trips. In the United States, the industry has also played a significant role in promoting tourism in various cities and states. For example, the Las Vegas Convention and Visitors Authority has been instrumental in promoting Las Vegas as a top tourist destination, while the New York Convention and Visitors Bureau has helped to promote tourism in New York City.

Future Outlook for Convention Information Bureaus

The anticipated future trajectory of the NAICS 561591-01 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Stable

    The Convention Information Bureaus industry is expected to experience growth in the coming years due to the increasing demand for convention and event planning services. As the economy continues to recover, businesses and organizations are expected to increase their spending on events and conventions, which will drive demand for industry services. Additionally, the rise of virtual and hybrid events due to the COVID-19 pandemic has created new opportunities for the industry to expand its services and reach a wider audience. However, the industry may face challenges from increased competition and changing consumer preferences for virtual events. Overall, the Convention Information Bureaus industry is expected to experience moderate growth in the coming years.

Industry Innovations for NAICS Code 561591-01

Recent groundbreaking advancements and milestones in the Convention Information Bureaus industry, reflecting notable innovations that have reshaped its landscape.

  • Virtual Event Planning: With the rise of virtual events due to the COVID-19 pandemic, many Convention Information Bureaus have expanded their services to include virtual event planning and management.
  • Sustainability Initiatives: Many Convention Information Bureaus are implementing sustainability initiatives to reduce their environmental impact and appeal to environmentally conscious clients.
  • Mobile Event Apps: Some Convention Information Bureaus are developing mobile event apps to enhance the attendee experience and provide real-time updates and information.
  • Hybrid Event Planning: As the demand for virtual events continues to grow, some Convention Information Bureaus are offering hybrid event planning services that combine in-person and virtual elements.
  • Social Media Marketing: Many Convention Information Bureaus are using social media platforms to promote events and engage with attendees before, during, and after events.

NAICS Code 561591-01 - Convention Information Bureaus

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