NAICS Code 561330-03 - Modeling Agencies

Marketing Level - NAICS 8-Digit

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NAICS CODE 561330-03
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NAICS Code 561330-03 Description (8-Digit)

Modeling agencies are companies that represent and manage models for various types of work, such as fashion shows, photo shoots, commercials, and other events. These agencies act as intermediaries between models and clients, negotiating contracts and fees on behalf of their models. Modeling agencies also provide guidance and training to their models to help them improve their skills and develop their careers.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 561330 page

Tools

Tools commonly used in the Modeling Agencies industry for day-to-day tasks and operations.

  • Model management software
  • Casting software
  • Social media management tools
  • Photo editing software
  • Video editing software
  • Accounting software
  • Contract management software
  • Talent database software
  • Communication tools (e.g. email, messaging apps)
  • Portfolio management tools

Industry Examples of Modeling Agencies

Common products and services typical of NAICS Code 561330-03, illustrating the main business activities and contributions to the market.

  • Fashion modeling
  • Commercial modeling
  • Fitness modeling
  • Plus-size modeling
  • Child modeling
  • Runway modeling
  • Swimsuit modeling
  • Glamour modeling
  • Hand modeling
  • Parts modeling

History

A concise historical narrative of NAICS Code 561330-03 covering global milestones and recent developments within the United States.

  • The modeling agency industry has a long and fascinating history. The first modeling agency was founded in Paris in 1853 by Charles Frederick Worth, who is considered the father of haute couture. In the early 20th century, modeling agencies began to emerge in the United States, with the Ford Modeling Agency being founded in 1946. The 1960s and 1970s saw the rise of supermodels like Twiggy, Jean Shrimpton, and Naomi Campbell, who helped to popularize the industry. In recent years, the industry has faced criticism for its lack of diversity and the exploitation of models, leading to the rise of new agencies that prioritize inclusivity and ethical practices. In the United States, the modeling agency industry has undergone significant changes in recent years. The rise of social media has disrupted the traditional modeling agency model, with many models finding success through self-promotion on platforms like Instagram. The industry has also faced increased scrutiny over issues like sexual harassment and the use of underage models. In response, many agencies have implemented new policies to protect models and promote diversity. Despite these challenges, the modeling agency industry remains a vital part of the fashion and entertainment industries in the United States.