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NAICS Code 541890-03 Description (8-Digit)

Advertising-Distributors is a subdivision of the Other Services Related to Advertising industry that involves the distribution of advertising materials to various media outlets. This industry is responsible for the delivery of advertising materials such as flyers, brochures, and other promotional materials to targeted audiences. Advertising-Distributors work closely with advertising agencies and clients to ensure that the materials are delivered on time and to the right audience.

Hierarchy Navigation for NAICS Code 541890-03

Tools

Tools commonly used in the Advertising-Distributors industry for day-to-day tasks and operations.

  • GPS tracking software
  • Inventory management software
  • Route optimization software
  • Barcode scanners
  • Handheld devices
  • Delivery trucks
  • Pallet jacks
  • Dollies
  • Packaging materials
  • Shipping labels

Industry Examples of Advertising-Distributors

Common products and services typical of NAICS Code 541890-03, illustrating the main business activities and contributions to the market.

  • Flyer distribution
  • Brochure distribution
  • Magazine distribution
  • Newspaper distribution
  • Coupon distribution
  • Direct mail distribution
  • Product sample distribution
  • Catalog distribution
  • Menu distribution
  • Event program distribution

Certifications, Compliance and Licenses for NAICS Code 541890-03 - Advertising-Distributors

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Federal Trade Commission's (FTC) Telemarketing Sales Rule: This rule requires telemarketers to disclose certain information to consumers and prohibits misrepresentations. The FTC provides guidance and resources for compliance.
  • CAN-SPAM Act: This act sets the rules for commercial email, establishes requirements for commercial messages, and gives recipients the right to have emails stopped from being sent to them. The Federal Trade Commission enforces the act.
  • General Data Protection Regulation (GDPR): This regulation sets the rules for data protection and privacy for all individuals within the European Union (EU) and the European Economic Area (EEA). US companies that process personal data of individuals in the EU or EEA must comply with GDPR.
  • California Consumer Privacy Act (CCPA): This act gives California residents the right to know what personal information is being collected about them, the right to request deletion of their personal information, and the right to opt-out of the sale of their personal information. Companies that do business in California and meet certain criteria must comply with CCPA.
  • Children's Online Privacy Protection Act (COPPA): This act requires operators of websites or online services directed to children under 13, or that have actual knowledge that they are collecting personal information from children under 13, to obtain verifiable parental consent before collecting, using, or disclosing personal information from children. The Federal Trade Commission enforces COPPA.

History

A concise historical narrative of NAICS Code 541890-03 covering global milestones and recent developments within the United States.

  • The Advertising-Distributors industry has a long history dating back to the early 20th century when the first advertising agencies were established. These agencies were responsible for creating and distributing advertising materials to various media outlets such as newspapers, magazines, and radio stations. In the 1950s, the industry saw a significant shift towards television advertising, which became the dominant form of advertising for several decades. In recent years, the industry has undergone significant changes due to the rise of digital advertising, which has led to the development of new distribution channels such as social media and mobile advertising. In the United States, the industry has seen a steady growth rate over the past decade, with a focus on targeted advertising and data-driven marketing strategies.

Future Outlook for Advertising-Distributors

The anticipated future trajectory of the NAICS 541890-03 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Stable

    The future outlook for the Advertising-Distributors industry in the USA is positive. The industry is expected to grow in the coming years due to the increasing demand for advertising services. The rise of digital advertising has created new opportunities for distributors to reach a wider audience. Additionally, the industry is expected to benefit from the growth of the overall advertising industry, which is projected to continue to expand in the coming years. However, the industry may face challenges from the increasing use of ad-blocking software and the growing popularity of social media advertising. Overall, the Advertising-Distributors industry is expected to continue to grow and evolve in the coming years.

Industry Innovations for NAICS Code 541890-03

Recent groundbreaking advancements and milestones in the Advertising-Distributors industry, reflecting notable innovations that have reshaped its landscape.

  • Programmatic Advertising: Programmatic advertising has revolutionized the way advertising is bought and sold. It allows advertisers to target specific audiences with greater precision and efficiency, while also providing distributors with new revenue streams.
  • Mobile Advertising: The rise of mobile devices has created new opportunities for advertising distributors to reach consumers on the go. Mobile advertising has become an increasingly important part of the industry, with new technologies and platforms emerging to support it.
  • Native Advertising: Native advertising has become a popular way for advertisers to reach consumers in a more subtle and engaging way. This type of advertising blends in with the content of the platform it is displayed on, making it less intrusive and more effective.
  • Video Advertising: Video advertising has become an increasingly popular way for advertisers to reach consumers. With the rise of online video platforms like YouTube and Vimeo, video advertising has become more accessible and affordable for advertisers of all sizes.
  • Social Media Advertising: Social media advertising has become a major part of the advertising industry, with platforms like Facebook, Twitter, and Instagram offering new ways for advertisers to reach consumers. Social media advertising allows advertisers to target specific audiences based on their interests and behaviors, making it a highly effective way to reach consumers.

NAICS Code 541890-03 - Advertising-Distributors

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