NAICS Code 541840-03 - Advertising-Soundtrack & Jingles

Marketing Level - NAICS 8-Digit

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NAICS Code 541840-03 Description (8-Digit)

The Advertising-Soundtrack & Jingles industry involves the creation and production of music and sound effects for use in advertising campaigns. This industry is responsible for creating catchy jingles and soundtracks that are used to promote products and services across various media platforms. The music and sound effects created by professionals in this industry are designed to capture the attention of consumers and leave a lasting impression.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541840 page

Tools

Tools commonly used in the Advertising-Soundtrack & Jingles industry for day-to-day tasks and operations.

  • Digital Audio Workstations (DAWs)
  • MIDI Controllers
  • Audio Interfaces
  • Virtual Instruments
  • Sample Libraries
  • Synthesizers
  • Drum Machines
  • Audio Effects Plugins
  • Mixing Consoles
  • Studio Monitors

Industry Examples of Advertising-Soundtrack & Jingles

Common products and services typical of NAICS Code 541840-03, illustrating the main business activities and contributions to the market.

  • Car Commercials
  • Fast Food Advertisements
  • Retail Store Promotions
  • Movie Trailers
  • Video Game Commercials
  • Theme Park Commercials
  • Sports Apparel Advertisements
  • Beauty Product Commercials
  • Technology Product Commercials
  • Travel Destination Commercials

History

A concise historical narrative of NAICS Code 541840-03 covering global milestones and recent developments within the United States.

  • The "Advertising-Soundtrack & Jingles" industry has been around since the early days of radio and television advertising. In the 1920s, radio jingles became popular as a way to promote products and services. The first jingle was created for Wheaties cereal in 1926. In the 1950s, television advertising became more prevalent, and jingles became an essential part of advertising campaigns. Notable jingles from this era include "I'd Like to Teach the World to Sing" for Coca-Cola and "Plop, Plop, Fizz, Fizz" for Alka-Seltzer. In recent years, the industry has seen advancements in technology, allowing for more sophisticated sound design and music production. The rise of digital advertising has also created new opportunities for the industry, with jingles and soundtracks being used in online videos and social media campaigns. In the United States, the "Advertising-Soundtrack & Jingles" industry has a rich history dating back to the early days of radio and television advertising. In the 1950s and 1960s, jingles were a ubiquitous part of television advertising, with catchy tunes and memorable lyrics used to promote products and services. Notable jingles from this era include "I Can't Believe I Ate the Whole Thing" for Alka-Seltzer and "See the USA in Your Chevrolet" for General Motors. In recent years, the industry has adapted to the changing landscape of advertising, with jingles and soundtracks being used in online videos and social media campaigns. The rise of streaming services has also created new opportunities for the industry, with music and sound design being used in television shows and movies.