NAICS Code 541810-13 - Advertising-Theatrical

Marketing Level - NAICS 8-Digit

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NAICS CODE 541810-13
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NAICS Code 541810-13 Description (8-Digit)

Advertising-Theatrical is a subdivision of the NAICS Code 541810 that involves creating and executing advertising campaigns for theatrical productions. This industry is responsible for promoting theatrical performances such as plays, musicals, operas, and ballets. Advertising-Theatrical companies work closely with theatrical producers and directors to develop marketing strategies that will attract audiences to their shows.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541810 page

Tools

Tools commonly used in the Advertising-Theatrical industry for day-to-day tasks and operations.

  • Press releases
  • Social media platforms (e.g. Facebook, Twitter, Instagram)
  • Email marketing software
  • Video trailers
  • Posters and flyers
  • Billboards
  • Radio and television commercials
  • Influencer marketing
  • Public relations campaigns
  • Event sponsorships

Industry Examples of Advertising-Theatrical

Common products and services typical of NAICS Code 541810-13, illustrating the main business activities and contributions to the market.

  • Broadway musicals
  • Off-Broadway productions
  • Regional theater companies
  • Opera houses
  • Ballet companies
  • Touring productions
  • Children's theater
  • Improv and comedy shows
  • Shakespeare festivals
  • Circus performances

History

A concise historical narrative of NAICS Code 541810-13 covering global milestones and recent developments within the United States.

  • The Advertising-Theatrical industry has a long and rich history worldwide. The first recorded instance of theatrical advertising dates back to ancient Greece, where actors would promote their performances by shouting out the details of the play to passersby. In the 19th century, posters and handbills became the primary means of advertising theatrical productions. The advent of cinema in the early 20th century brought about a new era of advertising, with movie trailers and posters becoming a staple of the industry. In recent years, the rise of digital media has led to a shift in advertising strategies, with social media and online ads becoming increasingly popular. In the United States, the Advertising-Theatrical industry has a similarly rich history. In the early 20th century, Broadway became the epicenter of theatrical advertising, with posters and billboards lining the streets of New York City. In the 1950s and 60s, television commercials became a popular means of promoting theatrical productions. In recent years, the rise of social media has led to a shift in advertising strategies, with platforms like Facebook and Twitter becoming increasingly important for reaching audiences. Overall, the Advertising-Theatrical industry has a long and storied history, with a rich tradition of innovation and creativity.