NAICS Code 541430-11 - Logos

Marketing Level - NAICS 8-Digit

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NAICS CODE 541430-11
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NAICS Code 541430-11 Description (8-Digit)

The Logos industry is a subdivision of Graphic Design Services that specializes in the creation and design of logos for businesses, organizations, and individuals. Logos are visual representations of a brand or company and are used to create a recognizable identity for the business. The Logos industry involves a range of design techniques and strategies to create unique and effective logos that accurately represent the brand.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541430 page

Tools

Tools commonly used in the Logos industry for day-to-day tasks and operations.

  • Adobe Illustrator
  • Sketch
  • Inkscape
  • CorelDRAW
  • Logo Design Studio Pro
  • Canva
  • Logo Maker
  • Gravit Designer
  • Affinity Designer
  • Logo Design Studio

Industry Examples of Logos

Common products and services typical of NAICS Code 541430-11, illustrating the main business activities and contributions to the market.

  • Brand Identity
  • Logo Design
  • Logo Redesign
  • Logo Refresh
  • Logo Animation
  • Logo Guidelines
  • Logo Usage
  • Logo Placement
  • Logo Color Scheme
  • Logo Typography

History

A concise historical narrative of NAICS Code 541430-11 covering global milestones and recent developments within the United States.

  • The history of the logos industry dates back to ancient times when symbols and signs were used to represent businesses and organizations. The first modern logo was created in the 1870s by the Bass Brewery, which used a red triangle to distinguish its beer. In the 1950s, logos became more prominent in advertising and branding, with companies like Coca-Cola and IBM creating iconic logos that are still recognized today. In recent years, the logos industry has seen a shift towards minimalism and simplicity, with many companies opting for clean, modern designs that are easily recognizable across different platforms and devices. Notable examples include the logos of Apple, Nike, and Google, which have become synonymous with their respective brands. In the United States, the logos industry has experienced significant growth in recent years, driven by the rise of digital media and e-commerce. Many businesses are now investing in professional logo design to establish a strong brand identity and stand out in a crowded marketplace. The industry has also seen a shift towards more personalized and customized logos, with many designers offering bespoke services tailored to the specific needs of their clients. Notable examples of successful logos in the US include the logos of Amazon, FedEx, and McDonald's, which have become iconic symbols of their respective brands.