NAICS Code 512120-01 - Motion Picture Film-Distrs & Exchs

Marketing Level - NAICS 8-Digit

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NAICS Code 512120-01 Description (8-Digit)

The Motion Picture Film-Distrs & Exchs industry is a subdivision of the Motion Picture and Video Distribution industry. This industry involves the distribution and exchange of motion picture films between production companies, theaters, and other distributors. Companies in this industry acquire the rights to distribute films and then license them to theaters, television networks, and other outlets. They also provide marketing and promotional services to support the release of films.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 512120 page

Tools

Tools commonly used in the Motion Picture Film-Distrs & Exchs industry for day-to-day tasks and operations.

  • Digital cinema projectors
  • Film scanners
  • Film projectors
  • Film reels
  • Film splicers
  • Film inspection tables
  • Film cleaning machines
  • Film perforators
  • Film synchronizers
  • Film rewinders

Industry Examples of Motion Picture Film-Distrs & Exchs

Common products and services typical of NAICS Code 512120-01, illustrating the main business activities and contributions to the market.

  • Film distribution companies
  • Independent film distributors
  • Art house film distributors
  • Foreign film distributors
  • Documentary film distributors
  • Classic film distributors
  • Educational film distributors
  • Short film distributors
  • Animation film distributors
  • Film exchange companies

History

A concise historical narrative of NAICS Code 512120-01 covering global milestones and recent developments within the United States.

  • The Motion Picture Film-Distrs & Exchs industry has a long and rich history dating back to the late 19th century. The first motion picture was shown in 1895, and by the early 1900s, the industry had already established itself as a major entertainment medium. In the 1920s, the introduction of sound revolutionized the industry, and the first "talkie" was released in 1927. The 1930s saw the introduction of color, and the 1950s saw the rise of television, which led to a decline in movie attendance. In the 1970s, the introduction of the VCR and home video led to a new era of movie distribution, and the 1990s saw the rise of digital technology, which has continued to shape the industry to this day. In recent history, the Motion Picture Film-Distrs & Exchs industry in the United States has faced many challenges. The rise of streaming services such as Netflix and Amazon Prime has disrupted the traditional distribution model, and the COVID-19 pandemic has had a significant impact on the industry, with many theaters closing and movie releases being delayed. Despite these challenges, the industry has continued to adapt and evolve, with many companies focusing on digital distribution and new revenue streams such as merchandise and licensing deals.