NAICS Code 459120-17 - Dolls (Retail)

Marketing Level - NAICS 8-Digit

Business Lists and Databases Available for Marketing and Research

Total Verified Companies: 218
Contact Emails: 143
Company Websites: 90
Phone Numbers: 167
Business Addresses: 218
Companies with Email: 105
Get Business List
NAICS CODE 459120-17
Reach new customers, connect with decision makers, and grow your business.
Pricing from $0.05 to $0.25 per lead
Ideal for: Direct Mailing Email Campaigns Calling Market Research ‐ Free Sample & Report, Custom Lists, and Expert Support — All Included
Looking for more companies? See NAICS 459120 - Hobby, Toy, and Game Retailers - 15,018 companies, 59,594 emails.

NAICS Code 459120-17 Description (8-Digit)

The Dolls (Retail) industry involves the sale of dolls and related accessories to consumers through physical retail stores or online platforms. This industry caters to a wide range of customers, including children, collectors, and hobbyists. Dolls can be made from various materials such as plastic, cloth, porcelain, and wood, and can be designed to resemble humans, animals, or fictional characters. The industry also includes the sale of doll clothing, furniture, and other accessories.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 459120 page

Tools

Tools commonly used in the Dolls (Retail) industry for day-to-day tasks and operations.

  • Doll stands
  • Doll hairbrushes
  • Doll clothes hangers
  • Doll repair kits
  • Doll display cases
  • Dollhouse building kits
  • Dollhouse furniture sets
  • Dollhouse lighting kits
  • Dollhouse wallpaper
  • Dollhouse flooring

Industry Examples of Dolls (Retail)

Common products and services typical of NAICS Code 459120-17, illustrating the main business activities and contributions to the market.

  • Baby dolls
  • Fashion dolls
  • Barbie dolls
  • Collectible dolls
  • Porcelain dolls
  • Wooden dolls
  • Rag dolls
  • Dollhouse miniatures
  • Doll clothing and accessories
  • Doll furniture

History

A concise historical narrative of NAICS Code 459120-17 covering global milestones and recent developments within the United States.

  • The history of the Dolls (Retail) industry dates back to ancient civilizations, where dolls were made from materials such as clay, wood, and ivory. In the 19th century, dolls were mass-produced using porcelain and bisque, and in the 20th century, plastic became the primary material for doll production. The Barbie doll, introduced in 1959, revolutionized the industry with its realistic features and diverse range of accessories. In recent years, the industry has seen a shift towards more inclusive and diverse dolls, such as those with disabilities or representing different ethnicities. In the United States, the industry has faced challenges due to the rise of digital entertainment and changing consumer preferences, but it continues to evolve with new technologies and trends.