NAICS Code 455219-20 - Banners (Retail)

Marketing Level - NAICS 8-Digit

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NAICS Code 455219-20 Description (8-Digit)

Banners (Retail) is a subdivision of the NAICS Code 455219 that involves the retail sale of banners. Banners are large pieces of fabric or vinyl material that display a message or image and are commonly used for advertising, promotions, events, and decorations. Banners (Retail) businesses typically offer a range of pre-made banners for various occasions and also provide custom banner design services to meet the specific needs of their customers.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 455219 page

Tools

Tools commonly used in the Banners (Retail) industry for day-to-day tasks and operations.

  • Vinyl cutter
  • Heat press machine
  • Grommet machine
  • Banner hemming tape
  • Banner stand
  • Banner design software
  • Large format printer
  • Scissors
  • Measuring tape
  • Eyelet punch

Industry Examples of Banners (Retail)

Common products and services typical of NAICS Code 455219-20, illustrating the main business activities and contributions to the market.

  • Birthday banners
  • Sale banners
  • Grand opening banners
  • Event banners
  • Trade show banners
  • Sports team banners
  • Church banners
  • Political campaign banners
  • Graduation banners
  • Welcome home banners

History

A concise historical narrative of NAICS Code 455219-20 covering global milestones and recent developments within the United States.

  • The history of the Banners (Retail) industry dates back to ancient times when banners were used as symbols of power and authority. In medieval Europe, banners were used to identify knights and their armies. The use of banners in advertising began in the late 19th century when businesses started using them to promote their products. In the 20th century, the development of new printing technologies made it easier and cheaper to produce banners, leading to their widespread use in advertising. In recent years, the popularity of online advertising has led to a decline in the use of physical banners, but they remain an important marketing tool for many businesses. In the United States, the use of banners in advertising dates back to the early 20th century when they were used to promote circuses and other events. In the 1950s and 1960s, banners became a popular way to advertise products and services, particularly in the retail sector. The development of new printing technologies in the 1980s and 1990s made it easier and cheaper to produce banners, leading to their widespread use in advertising. In recent years, the popularity of online advertising has led to a decline in the use of physical banners, but they remain an important marketing tool for many businesses.