NAICS Code 449210-86 - Custom Relationship Management Software (Retail)

Marketing Level - NAICS 8-Digit

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Phone Numbers: 49
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NAICS CODE 449210-86
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Looking for more companies? See NAICS 449210 - Electronics and Appliance Retailers - 32,457 companies, 251,613 emails.

NAICS Code 449210-86 Description (8-Digit)

Custom Relationship Management Software (Retail) is a specialized software that is designed to help retailers manage their customer relationships. This software is tailored to the specific needs of the retail industry and provides a range of features that enable retailers to manage their customer interactions more effectively. The software is designed to help retailers track customer interactions, manage customer data, and analyze customer behavior to improve their marketing and sales strategies. Custom Relationship Management Software (Retail) is an essential tool for retailers who want to improve their customer engagement and build long-term relationships with their customers.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 449210 page

Tools

Tools commonly used in the Custom Relationship Management Software (Retail) industry for day-to-day tasks and operations.

  • Customer Relationship Management (CRM) software
  • Sales tracking software
  • Marketing automation software
  • Email marketing software
  • Social media management software
  • Customer analytics software
  • Loyalty program software
  • Point of Sale (POS) software
  • Inventory management software
  • E-commerce platform software

Industry Examples of Custom Relationship Management Software (Retail)

Common products and services typical of NAICS Code 449210-86, illustrating the main business activities and contributions to the market.

  • Retail customer relationship management
  • Retail customer engagement
  • Retail customer data management
  • Retail customer analytics
  • Retail customer loyalty programs
  • Retail customer retention
  • Retail customer segmentation
  • Retail customer experience
  • Retail customer satisfaction
  • Retail customer feedback analysis

History

A concise historical narrative of NAICS Code 449210-86 covering global milestones and recent developments within the United States.

  • The Custom Relationship Management Software (Retail) industry has its roots in the early 1980s when the first CRM software was developed. The software was initially used by large corporations to manage their customer data and interactions. In the 1990s, the industry saw significant growth as more companies began to adopt CRM software. The introduction of cloud-based CRM software in the early 2000s revolutionized the industry, making it more accessible to small and medium-sized businesses. In recent years, the industry has seen a shift towards more personalized and automated customer experiences, with the integration of artificial intelligence and machine learning technologies. In the United States, the Custom Relationship Management Software (Retail) industry has experienced steady growth over the past decade. The industry has been driven by the increasing demand for personalized customer experiences and the need for businesses to manage their customer data more efficiently. The COVID-19 pandemic has also accelerated the adoption of CRM software as more businesses have had to shift to online sales and remote work. In recent years, the industry has seen the emergence of new players offering innovative solutions, such as mobile CRM apps and social media integrations.