NAICS Code 445298-39 - Meal Kit Delivery Service (Retail)

Marketing Level - NAICS 8-Digit

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Total Companies

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NAICS Code 445298-39 Description (8-Digit)

Meal Kit Delivery Service (Retail) is a type of specialty food retail that provides customers with pre-portioned ingredients and recipes to prepare meals at home. This service is designed to save customers time and effort in meal planning and grocery shopping, while also providing them with the opportunity to cook and enjoy a variety of meals at home. Meal Kit Delivery Service (Retail) typically involves a subscription-based model, where customers can choose from a range of meal plans and delivery frequencies to suit their needs.

Hierarchy Navigation for NAICS Code 445298-39

Tools

Tools commonly used in the Meal Kit Delivery Service (Retail) industry for day-to-day tasks and operations.

  • Recipe management software
  • Inventory management software
  • Meal planning software
  • Delivery management software
  • Customer relationship management software
  • Packaging and labeling equipment
  • Cold storage equipment
  • Quality control equipment
  • Payment processing software
  • Marketing automation software

Industry Examples of Meal Kit Delivery Service (Retail)

Common products and services typical of NAICS Code 445298-39, illustrating the main business activities and contributions to the market.

  • Meal kit delivery
  • Recipe kit delivery
  • Fresh food delivery
  • Home cooking delivery
  • Meal prep delivery
  • Dinner kit delivery
  • Chef-inspired meal delivery
  • Gourmet meal delivery
  • Healthy meal delivery
  • Organic meal delivery

Certifications, Compliance and Licenses for NAICS Code 445298-39 - Meal Kit Delivery Service (Retail)

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • USDA Organic Certification: This certification is required for meal kit delivery services that offer organic food products. The certification is provided by the United States Department of Agriculture (USDA) and ensures that the food products meet the USDA's organic standards.
  • Hazard Analysis and Critical Control Points (HACCP) Certification: This certification is required for meal kit delivery services that handle, prepare, or package food products. The certification is provided by the International HACCP Alliance and ensures that the food products are safe for consumption.
  • Servsafe Food Handler Certification: This certification is required for meal kit delivery services that handle, prepare, or package food products. The certification is provided by the National Restaurant Association and ensures that the food products are handled and prepared safely.
  • Food Safety Modernization Act (FSMA) Compliance: This regulation is required for meal kit delivery services that handle, prepare, or package food products. The regulation is enforced by the Food and Drug Administration (FDA) and ensures that the food products are safe for consumption.
  • Fair Trade Certification: This certification is required for meal kit delivery services that offer fair trade food products. The certification is provided by Fair Trade USA and ensures that the food products meet fair trade standards.

History

A concise historical narrative of NAICS Code 445298-39 covering global milestones and recent developments within the United States.

  • The meal kit delivery service industry has its roots in Sweden, where the company Middagsfrid was founded in 2007. The concept quickly spread to other European countries and then to the United States, where Blue Apron was founded in 2012. Since then, the industry has grown rapidly, with many new companies entering the market and existing companies expanding their offerings. In recent years, the industry has faced challenges such as increased competition, changing consumer preferences, and supply chain disruptions due to the COVID-19 pandemic. However, the industry has also seen notable advancements, such as the adoption of more sustainable packaging materials and the use of technology to improve the customer experience. In the United States, the meal kit delivery service industry has experienced significant growth since its inception. According to Statista, the industry was valued at $4.65 billion in 2017 and is projected to reach $11.6 billion by 2022. The industry has also seen consolidation, with some of the largest players acquiring smaller companies to expand their offerings. For example, in 2018, HelloFresh acquired Green Chef, a company that specializes in organic and gluten-free meal kits. The industry has also faced challenges, such as increased competition from grocery stores and changing consumer preferences for more convenient and customizable meal options. Despite these challenges, the industry is expected to continue to grow in the coming years, driven by factors such as increasing demand for healthy and sustainable meal options and the convenience of home delivery.

Future Outlook for Meal Kit Delivery Service (Retail)

The anticipated future trajectory of the NAICS 445298-39 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Growing

    The meal kit delivery service industry in the USA is expected to continue its growth trajectory in the coming years. The convenience and time-saving aspect of meal kit delivery services have made them increasingly popular among consumers. The COVID-19 pandemic has also accelerated the growth of this industry as more people are staying at home and cooking meals. The industry is expected to continue to innovate and expand its offerings to cater to different dietary needs and preferences. However, the industry is also facing challenges such as increasing competition and rising costs of ingredients and shipping. Overall, the future outlook for the meal kit delivery service industry in the USA is positive, but companies will need to continue to adapt and innovate to stay competitive.

Industry Innovations for NAICS Code 445298-39

Recent groundbreaking advancements and milestones in the Meal Kit Delivery Service (Retail) industry, reflecting notable innovations that have reshaped its landscape.

  • Blue Apron: In 2020, Blue Apron launched a new line of products called "Wellness" that includes meals that are low in carbs, calories, and sodium. This innovation caters to consumers who are looking for healthier meal options.
  • Hellofresh: In 2021, HelloFresh launched a new line of products called "HelloFresh Market" that includes grocery items such as fresh produce, meat, and dairy products. This innovation expands the company's offerings beyond meal kits and provides consumers with a one-stop-shop for their grocery needs.
  • Sun Basket: In 2020, Sun Basket launched a new line of products called "Fresh & Ready" that includes fully cooked meals that can be heated up in minutes. This innovation caters to consumers who are looking for quick and easy meal options.
  • Purple Carrot: In 2021, Purple Carrot launched a new line of products called "Plant-Based Proteins" that includes meals that are high in protein and made with plant-based ingredients. This innovation caters to consumers who are looking for plant-based meal options that are also high in protein.
  • Home Chef: In 2020, Home Chef launched a new line of products called "Oven-Ready" that includes meals that can be cooked in the oven in 30 minutes or less. This innovation caters to consumers who are looking for quick and easy meal options that require minimal preparation.

NAICS Code 445298-39 - Meal Kit Delivery Service (Retail)

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