NAICS Code 445230-03 - Fruits & Vegetables & Produce (Retail)

Marketing Level - NAICS 8-Digit

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NAICS CODE 445230-03
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NAICS Code 445230-03 Description (8-Digit)

Fruits & Vegetables & Produce (Retail) is an industry that involves the sale of fresh fruits, vegetables, and other produce items to consumers. This industry is focused on providing high-quality, fresh produce to customers, often sourced from local farms and suppliers. Fruits & Vegetables & Produce (Retail) businesses can range from small, independent stores to larger supermarket chains.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 445230 page

Tools

Tools commonly used in the Fruits & Vegetables & Produce (Retail) industry for day-to-day tasks and operations.

  • Refrigeration units
  • Scales
  • Produce bags
  • Pricing guns
  • Knives and cutting boards
  • Shelving units
  • Cash registers
  • Hand trucks
  • Display cases
  • Produce misters

Industry Examples of Fruits & Vegetables & Produce (Retail)

Common products and services typical of NAICS Code 445230-03, illustrating the main business activities and contributions to the market.

  • Fresh produce market
  • Organic grocery store
  • Farmers' market stand
  • Supermarket produce section
  • Specialty fruit and vegetable store
  • Community-supported agriculture (CSA) program
  • Online produce delivery service
  • Gourmet food store produce section
  • Health food store produce section
  • Wholesale produce distributor

History

A concise historical narrative of NAICS Code 445230-03 covering global milestones and recent developments within the United States.

  • The "Fruits & Vegetables & Produce (Retail)" industry has a long and rich history worldwide. The earliest records of fruit and vegetable retail date back to ancient civilizations such as Egypt, Greece, and Rome, where markets were established to sell fresh produce. In the 19th century, the industry saw significant advancements with the introduction of refrigeration and transportation technologies, which allowed for the distribution of fresh produce over long distances. In the United States, the industry experienced a boom in the mid-20th century with the rise of supermarkets and the increased demand for fresh produce. In recent years, the industry has seen a growing interest in organic and locally sourced produce, as well as the adoption of new technologies such as online ordering and delivery services.