CIP Code 09.0902 - Public Relations/Image Management

CIP 2020 · 6-digit program · National Center for Education Statistics

SICCODE.com / CIP Lookup / 09 Hierarchy / 09.09 Public Relations, Advertising, and Applied Communication / CIP Code 09.0902 - Public Relations/Image Management

CIP 2020 6-digit program. Official National Center for Education Statistics classification.

Key facts for CIP 09.0902

Code
09.0902
Level
6-digit program, CIP 2020
Official title
Public Relations/Image Management
STEM
No
IPEDS
Valid for completions reporting

Definition

National Center for Education Statistics, CIP 2020.

A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications.

Classification scope

Examples

Common catalog titles. Not a complete list of college major names.

  • Social Media Management

Classified elsewhere

NCES cross-references. This work belongs in another CIP code.

Where CIP 09.0902 sits in the hierarchy

CIP classifies programs. Occupations are linked through the NCES and BLS CIP to SOC crosswalk. Industries are NAICS sectors from the BLS occupation-by-industry table for those occupations. This is not a placement rate, and it is not a direct CIP to NAICS or CIP to SIC crosswalk.

Business lists

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Using CIP 09.0902

What is CIP Code 09.0902?

CIP Code 09.0902 is the CIP 2020 6-digit program Public Relations/Image Management.

Is CIP Code 09.0902 a STEM-designated program?

No. CIP Code 09.0902 is not on the DHS STEM designated degree program list used on this site.

Sources for CIP 09.0902

  • Official classification source National Center for Education Statistics. Classification of Instructional Programs, CIP 2020. NCES CIP 2020
  • Occupation crosswalk NCES and BLS CIP 2020 to SOC 2018 crosswalk.

Published by SICCODE.com. The title, definition, examples, and cross-references are the NCES CIP 2020 text. STEM marks use the DHS STEM designated degree program list, archived July 12, 2023.