NAICS Code 711190-17 - Entertainment Shows & Parties

Marketing Level - NAICS 8-Digit

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NAICS Code 711190-17 Description (8-Digit)

The Entertainment Shows & Parties industry involves companies that provide live entertainment services for various events and occasions. These events can range from private parties and weddings to corporate events and public festivals. The industry is focused on providing unique and engaging experiences for audiences through a variety of performances such as music, dance, comedy, magic, and more.

Hierarchy Navigation for NAICS Code 711190-17

Parent Code (less specific)

Tools

Tools commonly used in the Entertainment Shows & Parties industry for day-to-day tasks and operations.

  • Lighting equipment
  • Sound systems
  • Special effects equipment (e.g. fog machines, confetti cannons)
  • Stage props and decorations
  • Costumes and wardrobe
  • Makeup and hair styling tools
  • Musical instruments
  • Microphones and speakers
  • Projectors and screens
  • Photo and video equipment

Industry Examples of Entertainment Shows & Parties

Common products and services typical of NAICS Code 711190-17, illustrating the main business activities and contributions to the market.

  • Wedding entertainment
  • Corporate event entertainment
  • Comedy shows
  • Magic shows
  • Live music performances
  • Dance performances
  • Circus acts
  • Variety shows
  • Drag shows
  • Murder mystery parties
  • Karaoke nights
  • Improv shows
  • Burlesque shows
  • DJ services
  • Game shows
  • Talent shows
  • Hypnotist shows
  • Children's entertainment
  • Holiday parties
  • Street performers

Certifications, Compliance and Licenses for NAICS Code 711190-17 - Entertainment Shows & Parties

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Event Safety Alliance (ESA) Event Safety Access Certification: This certification is designed to ensure that event professionals have the knowledge and skills to create safe and secure events. The certification covers topics such as emergency planning, crowd management, and risk assessment. The ESA provides this certification.
  • Certified Special Events Professional (CSEP): This certification is designed for event professionals who have at least three years of experience in the industry. The certification covers topics such as event design, logistics, and risk management. The International Live Events Association (ILEA) provides this certification.
  • Alcohol Server Certification: This certification is required in many states for anyone who serves alcohol at events. The certification covers topics such as responsible alcohol service, identifying fake IDs, and preventing over-serving. The National Restaurant Association provides this certification.
  • Fire Safety Certification: This certification is required in many states for event venues. The certification covers topics such as fire prevention, emergency evacuation, and fire suppression systems. The National Fire Protection Association provides this certification.
  • OSHA 10-Hour General Industry Certification: This certification is designed to provide workers with an understanding of workplace safety and health hazards. The certification covers topics such as hazard communication, fall protection, and electrical safety. The Occupational Safety and Health Administration (OSHA) provides this certification.

History

A concise historical narrative of NAICS Code 711190-17 covering global milestones and recent developments within the United States.

  • The "Entertainment Shows & Parties" industry has a long and rich history worldwide. The earliest forms of entertainment shows can be traced back to ancient Greece, where theater performances were held in amphitheaters. In the 19th century, circuses became popular, and in the 20th century, movies and television shows emerged as the dominant forms of entertainment. In recent years, the rise of social media and streaming platforms has led to a shift in the way people consume entertainment. In the United States, the industry has seen significant growth in recent years, with the rise of music festivals, live events, and immersive experiences. Notable advancements in the industry include the use of technology to enhance performances, such as holographic projections and virtual reality experiences.

Future Outlook for Entertainment Shows & Parties

The anticipated future trajectory of the NAICS 711190-17 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Growing

    The entertainment shows and parties industry in the USA is expected to grow in the coming years due to the increasing demand for live entertainment experiences. The industry is expected to benefit from the growing popularity of experiential marketing, which is driving demand for unique and immersive events. Additionally, the rise of social media has created a need for shareable experiences, which is driving demand for events that are visually appealing and Instagram-worthy. However, the industry is also facing challenges such as rising labor costs and competition from other forms of entertainment. Overall, the industry is expected to continue to grow in the coming years, but companies will need to adapt to changing consumer preferences and invest in new technologies to remain competitive.

Industry Innovations for NAICS Code 711190-17

Recent groundbreaking advancements and milestones in the Entertainment Shows & Parties industry, reflecting notable innovations that have reshaped its landscape.

  • Virtual Events: With the COVID-19 pandemic forcing the cancellation of many in-person events, the entertainment shows and parties industry has turned to virtual events as a way to continue to engage with audiences. Virtual events have allowed companies to reach a wider audience and offer new types of experiences, such as virtual reality concerts and online gaming tournaments.
  • Immersive Experiences: To stand out in a crowded market, many companies are offering immersive experiences that go beyond traditional entertainment. For example, some companies are offering escape room experiences that combine live actors with puzzles and challenges, while others are offering interactive theater experiences that allow audiences to participate in the story.
  • Sustainable Events: With consumers becoming more environmentally conscious, many companies are focusing on sustainability in their events. This includes using eco-friendly materials, reducing waste, and offsetting carbon emissions. Some companies are even offering events that promote environmental causes, such as beach cleanups or tree planting.
  • Pop-Up Events: Pop-up events are temporary events that are designed to create a sense of urgency and exclusivity. These events can take many forms, from pop-up shops to secret concerts, and are often promoted through social media. Pop-up events can be a great way for companies to generate buzz and create a sense of excitement around their brand.
  • Personalized Experiences: With consumers looking for unique and personalized experiences, many companies are offering events that can be customized to individual preferences. For example, some companies are offering personalized wine tastings or cooking classes, while others are offering events that can be tailored to specific interests or hobbies.

NAICS Code 711190-17 - Entertainment Shows & Parties

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