NAICS Code 711190-10 - Kids Entertainment

Marketing Level - NAICS 8-Digit

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Looking for more companies? See NAICS 711190 - Other Performing Arts Companies - 9,028 companies, 43,573 emails.

NAICS Code 711190-10 Description (8-Digit)

Kids Entertainment is a subdivision of the Other Performing Arts Companies industry that specializes in providing entertainment for children. This industry involves a wide range of activities that are designed to engage and entertain children, such as live performances, interactive exhibits, and educational programs. Kids Entertainment companies may operate in a variety of settings, including theme parks, museums, schools, and community centers.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 711190 page

Tools

Tools commonly used in the Kids Entertainment industry for day-to-day tasks and operations.

  • Costumes and props
  • Sound systems and microphones
  • Lighting equipment
  • Stage sets and backdrops
  • Face paint and makeup
  • Balloons and balloon twisting kits
  • Magic tricks and illusions
  • Puppetry supplies
  • Arts and crafts materials
  • Interactive games and activities

Industry Examples of Kids Entertainment

Common products and services typical of NAICS Code 711190-10, illustrating the main business activities and contributions to the market.

  • Children's theater productions
  • Puppet shows
  • Storytelling performances
  • Science exhibits and demonstrations
  • Art workshops and classes
  • Music concerts and performances
  • Magic shows
  • Circus workshops and performances
  • Interactive play areas
  • Character meet and greets

History

A concise historical narrative of NAICS Code 711190-10 covering global milestones and recent developments within the United States.

  • The "Kids Entertainment" industry has a long and rich history worldwide. One of the earliest forms of kids' entertainment was puppetry, which dates back to ancient Greece and Rome. In the 19th century, circuses became popular, and they often included acts specifically designed for children. In the early 20th century, animated cartoons were introduced, and they quickly became a staple of kids' entertainment. In the 1950s, television became widely available, and children's programming became a significant part of the medium. In recent years, the rise of digital media has led to the development of new forms of kids' entertainment, such as video games and online content. In the United States, the history of kids' entertainment is closely tied to the development of television. In the 1950s and 1960s, shows like "Howdy Doody" and "Captain Kangaroo" were popular with children. In the 1970s, educational programming like "Sesame Street" became popular, and in the 1980s, cartoons like "The Smurfs" and "Transformers" dominated the airwaves. In the 1990s, the rise of cable television led to the development of new channels like Nickelodeon and Cartoon Network, which focused exclusively on kids' programming. In recent years, the rise of streaming services like Netflix and Amazon Prime has led to the development of new forms of kids' entertainment, such as original programming and interactive content.