NAICS Code 523999-01 - Gift & Loyalty Cards

Marketing Level - NAICS 8-Digit

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  • Company Name
  • Contact Name (where available)
  • Job Title (where available)
  • Full Business & Mailing Address
  • Business Phone Number
  • Industry Codes (Primary and Secondary SIC & NAICS Codes)
  • Sales Volume
  • Employee Count
  • Website (where available)
  • Years in Business
  • Location Type (HQ, Branch, Subsidiary)
  • Modeled Credit Rating
  • Public / Private Status
  • Latitude / Longitude
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Looking for more companies? See NAICS 523999 - Miscellaneous Financial Investment Activities - 2,904 companies, 13,990 emails.

NAICS Code 523999-01 Description (8-Digit)

The Gift & Loyalty Cards industry, a subdivision of Miscellaneous Financial Investment Activities, involves the issuance and management of gift cards and loyalty programs for businesses. This industry provides a convenient and effective way for businesses to increase customer loyalty and attract new customers. Gift cards are prepaid cards that can be used to purchase goods or services at a specific business or group of businesses, while loyalty programs offer rewards and incentives to customers who make repeat purchases or engage with a business in other ways. The industry also includes the management of digital gift cards and loyalty programs through mobile apps and other digital platforms.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 523999 page

Tools

Tools commonly used in the Gift & Loyalty Cards industry for day-to-day tasks and operations.

  • Gift card printing machines
  • Point-of-sale (POS) systems with gift card capabilities
  • Loyalty program software
  • Customer relationship management (CRM) software
  • Barcode scanners
  • Magnetic stripe card readers
  • Digital wallet platforms
  • Mobile app development tools
  • Data analytics software
  • Fraud detection and prevention software

Industry Examples of Gift & Loyalty Cards

Common products and services typical of NAICS Code 523999-01, illustrating the main business activities and contributions to the market.

  • Restaurant gift cards
  • Retail store gift cards
  • Hotel gift cards
  • Gas station gift cards
  • Theme park gift cards
  • Coffee shop loyalty programs
  • Grocery store loyalty programs
  • Airline loyalty programs
  • Beauty salon gift cards
  • Online retailer gift cards

History

A concise historical narrative of NAICS Code 523999-01 covering global milestones and recent developments within the United States.

  • The "Gift & Loyalty Cards" industry has been around for decades, with the first gift card being introduced in the US in the early 1990s by Blockbuster Entertainment. Since then, the industry has grown significantly, with gift cards becoming a popular choice for gift-giving. In recent years, the industry has seen notable advancements, such as the introduction of digital gift cards and the integration of loyalty programs with gift cards. In the United States, the industry has also seen an increase in the use of mobile wallets and contactless payments, which has led to the development of mobile gift cards and loyalty programs.