Tools commonly used in the Gift & Loyalty Cards industry for day-to-day tasks and operations.

• Gift card printing machines
• Point-of-sale (POS) systems with gift card capabilities
• Loyalty program software
• Customer relationship management (CRM) software
• Barcode scanners
• Magnetic stripe card readers
• Digital wallet platforms
• Mobile app development tools
• Data analytics software
• Fraud detection and prevention software

Common products and services typical of NAICS Code 523999-01, illustrating the main business activities and contributions to the market.

• Restaurant gift cards
• Retail store gift cards
• Hotel gift cards
• Gas station gift cards
• Theme park gift cards
• Coffee shop loyalty programs
• Grocery store loyalty programs
• Airline loyalty programs
• Beauty salon gift cards
• Online retailer gift cards

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

• PCI DSS Compliance: Payment Card Industry Data Security Standard (PCI DSS) compliance is required for any business that accepts credit card payments. This certification ensures that the business is following the necessary security protocols to protect sensitive customer information. The PCI Security Standards Council provides this certification.
• SOC 2 Compliance: Service Organization Control (SOC) 2 compliance is a certification that ensures a business is following the necessary security protocols to protect customer data. This certification is particularly relevant for businesses that provide cloud-based services. The American Institute of Certified Public Accountants (AICPA) provides this certification.
• ISO 27001 Certification: ISO 27001 is a certification that ensures a business is following the necessary security protocols to protect customer data. This certification is particularly relevant for businesses that provide IT services. The International Organization for Standardization (ISO) provides this certification.
• National Gift Card Association (NGCA) Membership: The NGCA is a trade association for the gift card industry. Membership in this organization provides access to industry resources and networking opportunities.
• Electronic Transactions Association (ETA) Membership: The ETA is a trade association for the payments industry. Membership in this organization provides access to industry resources and networking opportunities.

A concise historical narrative of NAICS Code 523999-01 covering global milestones and recent developments within the United States.

• The "Gift & Loyalty Cards" industry has been around for decades, with the first gift card being introduced in the US in the early 1990s by Blockbuster Entertainment. Since then, the industry has grown significantly, with gift cards becoming a popular choice for gift-giving. In recent years, the industry has seen notable advancements, such as the introduction of digital gift cards and the integration of loyalty programs with gift cards. In the United States, the industry has also seen an increase in the use of mobile wallets and contactless payments, which has led to the development of mobile gift cards and loyalty programs.

The anticipated future trajectory of the NAICS 523999-01 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

• Growth Prediction: Growing

  The gift and loyalty card industry in the USA is expected to continue its growth trajectory in the coming years. The industry is projected to benefit from the increasing popularity of gift cards as a gifting option and the growing trend of loyalty programs among businesses. The COVID-19 pandemic has also accelerated the shift towards digital gift cards, which is expected to continue even after the pandemic subsides. The industry is also likely to witness increased consolidation as larger players acquire smaller ones to expand their market share. However, the industry may face challenges such as increased competition from alternative payment methods and regulatory scrutiny over fees and expiration dates on gift cards.

Recent groundbreaking advancements and milestones in the Gift & Loyalty Cards industry, reflecting notable innovations that have reshaped its landscape.

• Gift Cards with Personalized Messages: Some companies are now offering gift cards that allow customers to add personalized messages to the recipient, making the gift more thoughtful and personal.
• Mobile Gift Cards: With the increasing use of smartphones, many companies are now offering mobile gift cards that can be redeemed through a mobile app, making it more convenient for customers.
• Multi-Store Gift Cards: Some companies are now offering gift cards that can be used at multiple stores, giving customers more flexibility and choice.
• Eco-Friendly Gift Cards: To reduce waste, some companies are now offering gift cards made from recycled materials or that can be recycled after use.
• Loyalty Programs with Personalized Rewards: Some companies are now offering loyalty programs that offer personalized rewards based on the customer's purchase history, making the program more engaging and effective.