SIC Code 8742-14 - Marketing Consultants

Marketing Level - SIC 6-Digit

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SIC Code 8742-14 Description (6-Digit)

Marketing Consultants are professionals who provide expert advice and guidance to businesses and organizations on how to effectively promote their products or services to their target audience. They analyze market trends, consumer behavior, and competition to develop marketing strategies that will help their clients achieve their goals. Marketing Consultants work with clients to identify their unique selling proposition, develop branding and messaging, and create marketing campaigns that will resonate with their target audience. They may also provide guidance on pricing, distribution, and sales strategies.

Hierarchy Navigation for SIC 6-Digit Code 8742-14

Parent Code (less specific)


  • Market research tools (e.g. SurveyMonkey, Qualtrics)
  • Social media management tools (e.g. Hootsuite, Buffer)
  • Email marketing platforms (e.g. Mailchimp, Constant Contact)
  • Customer relationship management (CRM) software (e.g. Salesforce, HubSpot)
  • Search engine optimization (SEO) tools (e.g. SEMrush, Ahrefs)
  • Payperclick (PPC) advertising platforms (e.g. Google Ads, Facebook Ads)
  • Content management systems (CMS) (e.g. WordPress, Drupal)
  • Analytics tools (e.g. Google Analytics, Adobe Analytics)
  • Marketing automation software (e.g. Marketo, Eloqua)
  • Branding and design tools (e.g. Canva, Adobe Creative Suite)

Industry Examples of Marketing Consultants

  • Digital marketing
  • Social media marketing
  • Content marketing
  • Email marketing
  • Branding and identity
  • Market research and analysis
  • Advertising and promotion
  • Public relations
  • Event marketing
  • Sales and lead generation

SIC Code 8742-14 - Marketing Consultants

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