SIC Code 8732-14 - Travel Research
Marketing Level - SIC 6-DigitUse Data For:
- Direct Mailing
- Emailing
- Calling
- Research
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Total Companies
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SIC Code 8732-14 Description (6-Digit)
Travel research is a subdivision of the commercial economic, sociological, and educational research industry. Companies in this industry specialize in conducting research related to travel and tourism. This research can include analyzing travel trends, consumer behavior, and market demand for travel-related products and services. The insights gained from this research can be used by travel companies to make informed decisions about their business strategies, marketing campaigns, and product offerings.
Hierarchy Navigation for SIC 6-Digit Code 8732-14
Parent Code (less specific)
Tools
- Survey software
- Data analysis software
- Social media monitoring tools
- Online focus group platforms
- Travel booking data sources
- Market research reports
- Customer relationship management (CRM) software
- Geographic information systems (GIS) software
- Web analytics tools
- Mobile location tracking technology
Industry Examples of Travel Research
- Airline passenger traffic analysis
- Hotel occupancy rate research
- Cruise line market demand analysis
- Travel agency customer behavior research
- Destination marketing organization (DMO) visitor profile analysis
- Car rental market share research
- Online travel agency (OTA) website traffic analysis
- Travel insurance market research
- Adventure travel market demand analysis
- Business travel expense analysis
SIC Code 8732-14 - Travel Research
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