SIC Code 7922-08 Description (6-Digit)

Television Station Representatives are companies that act as intermediaries between television stations and advertisers. They are responsible for selling advertising time on behalf of the television stations they represent. This involves negotiating rates and schedules with advertisers, as well as providing them with information about the television station's audience demographics and programming. Television Station Representatives also work closely with the television stations they represent to ensure that advertising is scheduled and aired correctly.

Hierarchy Navigation for SIC 6-Digit Code 7922-08

Parent Code (less specific)

7922 - Theatrical Producers (except Motion Picture) and Miscellaneous Theatrical Services

Tools

Nielsen ratings
Media planning software
Ad tracking software
CRM software
Sales forecasting tools
Ad inventory management software
Ad verification tools
Ad server technology
Competitive analysis tools
Market research tools

Industry Examples of Television Station Representatives

Advertising sales agencies
Media buying agencies
Television advertising agencies
Television station representation firms
Media planning and buying services
Advertising consulting firms
Marketing research and public opinion polling services
Advertising and related services
Media representatives
Advertising agencies and consultants

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