SIC Code 5137-19 - Lingerie (Wholesale)

The Lingerie Wholesale industry involves the distribution of intimate apparel for women, including bras, panties, sleepwear, and hosiery. These products are typically sold in bulk to retailers, who then sell them to consumers. Lingerie wholesalers may also sell to online retailers or directly to consumers through their own e-commerce platforms. The industry is highly competitive, with companies constantly striving to offer the latest styles and trends to their customers. Wholesalers in this industry must have a deep understanding of their customers' needs and preferences, as well as the ability to source high-quality products at competitive prices. They must also have strong relationships with manufacturers and suppliers to ensure a steady supply of inventory. In addition, lingerie wholesalers must have effective marketing and sales strategies to attract and retain customers in a crowded marketplace. Overall, the Lingerie Wholesale industry plays an important role in the fashion supply chain, providing retailers with the products they need to meet the demands of their customers.