NAICS Code 812112-11 - Floating

Marketing Level - NAICS 8-Digit

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NAICS CODE 812112-11
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NAICS Code 812112-11 Description (8-Digit)

Floating is a unique industry that involves sensory deprivation therapy. This therapy is achieved by floating in a tank filled with saltwater that is heated to body temperature. The tank is designed to be soundproof and lightproof, creating an environment that is free from external stimuli. Floating is a form of relaxation therapy that has been gaining popularity in recent years due to its ability to reduce stress, anxiety, and chronic pain. The therapy is also believed to improve sleep quality, creativity, and mental clarity.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 812112 page

Tools

Tools commonly used in the Floating industry for day-to-day tasks and operations.

  • Float tanks
  • Epsom salt
  • Water filtration systems
  • Temperature control systems
  • Soundproofing materials
  • Lightproofing materials
  • Cleaning supplies
  • Towels
  • Robes
  • Shower facilities

Industry Examples of Floating

Common products and services typical of NAICS Code 812112-11, illustrating the main business activities and contributions to the market.

  • Sensory deprivation therapy
  • Floatation therapy
  • Isolation tanks
  • Relaxation therapy
  • Alternative medicine
  • Wellness centers
  • Mindfulness practices
  • Stress reduction therapy
  • Pain management therapy
  • Meditation therapy

History

A concise historical narrative of NAICS Code 812112-11 covering global milestones and recent developments within the United States.

  • The "Floating" industry, also known as floatation therapy, has its roots in the 1950s when John C. Lilly, a neuroscientist, began experimenting with sensory deprivation tanks. However, it wasn't until the 1970s that the first commercial floatation center was opened in California. Since then, the industry has grown steadily, with more and more people seeking the benefits of floatation therapy. In recent years, the industry has seen notable advancements, such as the introduction of open float pools, which are more accessible to people with claustrophobia, and the use of virtual reality to enhance the floatation experience. In the United States, the industry has gained popularity in the last decade, with more than 300 float centers operating across the country. Notable advancements in the US include the use of floatation therapy to treat PTSD in veterans and the integration of floatation therapy into wellness programs in corporate settings.