NAICS Code 721214-01 - Adventure Games & Activities

Marketing Level - NAICS 8-Digit

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NAICS CODE 721214-01
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NAICS Code 721214-01 Description (8-Digit)

Adventure Games & Activities is a subdivision of the Recreational and Vacation Camps industry. This industry involves providing outdoor recreational activities and games that are designed to challenge participants physically and mentally. The activities are usually conducted in a natural environment and require a certain level of physical fitness and skill. Adventure Games & Activities are popular among people of all ages who are looking for a unique and exciting way to spend their leisure time.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 721214 page

Tools

Tools commonly used in the Adventure Games & Activities industry for day-to-day tasks and operations.

  • Climbing gear (ropes, harnesses, carabiners)
  • Kayaks and paddles
  • Zipline equipment
  • GPS devices
  • Camping gear (tents, sleeping bags, cooking equipment)
  • Mountain bikes
  • Helmets and safety gear
  • Archery equipment
  • Rafts and paddles
  • First aid kits

Industry Examples of Adventure Games & Activities

Common products and services typical of NAICS Code 721214-01, illustrating the main business activities and contributions to the market.

  • Rock climbing
  • Whitewater rafting
  • Ziplining
  • Hiking and backpacking
  • Kayaking and canoeing
  • Mountain biking
  • Survival skills training
  • Orienteering
  • Paintball
  • Bungee jumping

History

A concise historical narrative of NAICS Code 721214-01 covering global milestones and recent developments within the United States.

  • The "Adventure Games & Activities" industry has a long history dating back to the early 20th century when outdoor activities such as hiking, camping, and rock climbing became popular. In the 1960s, the industry saw a significant shift towards more extreme activities such as bungee jumping, skydiving, and white-water rafting. The 1990s saw the emergence of adventure racing, which combined multiple outdoor activities into one event. In recent years, the industry has continued to evolve with the rise of technology, leading to the development of virtual reality experiences and augmented reality games. In the United States, the industry has seen significant growth in the last decade, with an increasing number of people seeking out unique and thrilling experiences.