NAICS Code 711320-02 - Sports Promoters Managers & Recruiters

Marketing Level - NAICS 8-Digit

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NAICS Code 711320-02 Description (8-Digit)

Sports Promoters Managers & Recruiters is a subdivision of the Promoters of Performing Arts, Sports, and Similar Events without Facilities industry. This industry involves the management and promotion of sports events and athletes. Sports Promoters Managers & Recruiters are responsible for organizing and promoting sporting events, managing athletes, and recruiting new talent. They work closely with athletes, coaches, and event organizers to ensure that events run smoothly and are successful.

Hierarchy Navigation for NAICS Code 711320-02

Tools

Tools commonly used in the Sports Promoters Managers & Recruiters industry for day-to-day tasks and operations.

  • Sports management software
  • Social media management tools
  • Event planning software
  • Customer relationship management (CRM) software
  • Video editing software
  • Data analysis tools
  • Email marketing software
  • Project management tools
  • Sponsorship management software
  • Ticketing software

Industry Examples of Sports Promoters Managers & Recruiters

Common products and services typical of NAICS Code 711320-02, illustrating the main business activities and contributions to the market.

  • Sports event management
  • Athlete management
  • Sports marketing
  • Talent scouting
  • Sports sponsorship
  • Sports recruitment
  • Sports public relations
  • Sports media relations
  • Sports branding
  • Sports consulting

Certifications, Compliance and Licenses for NAICS Code 711320-02 - Sports Promoters Managers & Recruiters

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Certified Sports Event Executive (CSEE): This certification is offered by the National Association of Sports Commissions (NASC) and is designed for professionals in the sports event industry. It covers topics such as event management, marketing, and sponsorship. []
  • Certified Meeting Professional (CMP): This certification is offered by the Events Industry Council and is designed for professionals in the meetings and events industry. It covers topics such as event design, logistics, and risk management. []
  • Certified Sports Manager (CSM): This certification is offered by the National Interscholastic Athletic Administrators Association (NIAAA) and is designed for professionals in the sports management industry. It covers topics such as leadership, finance, and legal issues. []
  • Certified Sports Agent (CSA): This certification is offered by the Sports Management Worldwide (SMWW) and is designed for professionals in the sports agent industry. It covers topics such as contract negotiation, marketing, and ethics. []
  • Certified Athletic Administrator (CAA): This certification is offered by the National Interscholastic Athletic Administrators Association (NIAAA) and is designed for professionals in the athletic administration industry. It covers topics such as leadership, finance, and legal issues. []

History

A concise historical narrative of NAICS Code 711320-02 covering global milestones and recent developments within the United States.

  • The Sports Promoters Managers & Recruiters industry has a long and rich history worldwide. The first recorded sports promoter was P.T. Barnum, who organized a boxing match in 1853. In the early 20th century, boxing was the most popular sport in the United States, and sports promoters played a crucial role in organizing and promoting boxing matches. In the 1960s and 1970s, the industry expanded to include other sports such as basketball, football, and baseball. In recent years, the industry has seen significant growth due to the rise of social media and the increasing popularity of sports worldwide. In the United States, the industry has been shaped by the emergence of new technologies and the increasing importance of data analytics in sports management. For example, sports promoters now use social media platforms to promote events and engage with fans, and they use data analytics to make informed decisions about player recruitment and event planning.

Future Outlook for Sports Promoters Managers & Recruiters

The anticipated future trajectory of the NAICS 711320-02 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Growing

    The future outlook for the Sports Promoters Managers & Recruiters industry in the USA is positive. The industry is expected to grow due to the increasing popularity of sports events and the growing demand for sports management services. The rise of social media and digital marketing has also opened up new opportunities for sports promoters and managers to reach a wider audience. The industry is expected to continue to innovate and adapt to changing consumer preferences, which will help it to remain relevant and competitive in the coming years.

Industry Innovations for NAICS Code 711320-02

Recent groundbreaking advancements and milestones in the Sports Promoters Managers & Recruiters industry, reflecting notable innovations that have reshaped its landscape.

  • Virtual Events: With the COVID-19 pandemic, many sports events have been canceled or postponed. Sports promoters and managers have responded by organizing virtual events, such as online tournaments and live streaming of games, to keep fans engaged.
  • Data Analytics: Sports promoters and managers are increasingly using data analytics to gain insights into fan behavior and preferences. This helps them to tailor their marketing and promotional efforts to specific audiences and improve the overall fan experience.
  • Esports: The rise of esports has created new opportunities for sports promoters and managers. They are now organizing esports tournaments and events, and partnering with esports teams and players to reach a younger and more tech-savvy audience.
  • Sustainability: Sports promoters and managers are becoming more environmentally conscious and are taking steps to reduce their carbon footprint. This includes using renewable energy sources, reducing waste, and promoting sustainable practices among fans and athletes.
  • Fan Engagement: Sports promoters and managers are using social media and other digital platforms to engage with fans and create a more interactive and personalized experience. This includes live streaming of games, behind-the-scenes content, and interactive fan experiences.

NAICS Code 711320-02 - Sports Promoters Managers & Recruiters

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