NAICS Code 711211-03 - Professional Sports Clubs & Promoters

Marketing Level - NAICS 8-Digit

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NAICS Code 711211-03 Description (8-Digit)

Professional Sports Clubs & Promoters is a subdivision of the Sports Teams and Clubs industry, which involves the management and promotion of professional sports teams and events. This industry is responsible for organizing and promoting sporting events, managing athletes, and generating revenue through ticket sales, sponsorships, and merchandise sales. Professional Sports Clubs & Promoters are typically owned by individuals or corporations who invest in the team and its success.

Hierarchy Navigation for NAICS Code 711211-03

Parent Code (less specific)

Tools

Tools commonly used in the Professional Sports Clubs & Promoters industry for day-to-day tasks and operations.

  • Sports analytics software
  • Ticketing software
  • Social media management tools
  • Sponsorship management software
  • Merchandise sales software
  • Event management software
  • Athlete management software
  • Video editing software
  • Broadcast equipment
  • Stadium and arena management software

Industry Examples of Professional Sports Clubs & Promoters

Common products and services typical of NAICS Code 711211-03, illustrating the main business activities and contributions to the market.

  • Major League Baseball teams
  • National Football League teams
  • National Hockey League teams
  • Professional golf associations
  • Professional tennis associations
  • Professional boxing promoters
  • Professional wrestling promoters
  • Professional mixed martial arts promoters
  • Professional cycling associations
  • Professional track and field associations

Certifications, Compliance and Licenses for NAICS Code 711211-03 - Professional Sports Clubs & Promoters

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Sports Agent License: A license required by the US government to represent professional athletes in contract negotiations, marketing, and other business dealings. The license is issued by the state in which the agent operates. The license ensures that the agent is qualified and has passed a background check.
  • Event Permit: A permit required by local governments to hold events such as games, tournaments, and other sports-related activities. The permit ensures that the event meets safety and environmental standards. The permit is issued by the local government where the event is held.
  • Tax ID Number: A tax identification number is required by the US government for all businesses. The number is used to identify the business for tax purposes. The number is issued by the Internal Revenue Service (IRS).
  • Workers' Compensation Insurance: Workers' compensation insurance is required by the US government for all businesses with employees. The insurance provides benefits to employees who are injured or become ill as a result of their work. The insurance is issued by private insurance companies.
  • Anti-Doping Policy Compliance: Professional sports clubs and promoters must comply with the World Anti-Doping Agency's (WADA) anti-doping policies. The policies ensure that athletes are not using performance-enhancing drugs or other banned substances. Compliance is monitored by the US Anti-Doping Agency (USADA).

History

A concise historical narrative of NAICS Code 711211-03 covering global milestones and recent developments within the United States.

  • The Professional Sports Clubs & Promoters industry has a long and rich history worldwide. The first recorded professional sports team was the Cincinnati Red Stockings, a baseball team that was formed in 1869. The team was made up of paid players, which was a revolutionary concept at the time. In the early 20th century, the industry began to grow rapidly, with the formation of new leagues and the expansion of existing ones. The National Football League (NFL) was founded in 1920, and the National Basketball Association (NBA) was founded in 1946. In recent years, the industry has continued to evolve, with the rise of new technologies and the globalization of sports. For example, the use of instant replay in sports has become increasingly common, and the popularity of sports like soccer and basketball has grown significantly in countries outside of the United States. The history of the Professional Sports Clubs & Promoters industry in the United States is also rich and varied. In the early 20th century, the industry was dominated by baseball, with the formation of the American League in 1901 and the National League in 1876. In the 1920s, the NFL began to gain popularity, and in the 1950s, the NBA emerged as a major professional sports league. In recent years, the industry has continued to grow, with the formation of new leagues and the expansion of existing ones. For example, Major League Soccer (MLS) was founded in 1993, and the Women's National Basketball Association (WNBA) was founded in 1996. The industry has also been impacted by the COVID-19 pandemic, with many sports leagues suspending or canceling their seasons in 2020. Despite these challenges, the industry has shown resilience and adaptability, and is poised for continued growth in the years to come.

Future Outlook for Professional Sports Clubs & Promoters

The anticipated future trajectory of the NAICS 711211-03 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Stable

    According to a report by IBISWorld, the Professional Sports Clubs & Promoters industry in the USA is expected to experience steady growth in the next five years. The industry is expected to benefit from the increasing popularity of sports and the growing number of sports fans. Additionally, the industry is expected to benefit from the increasing number of sports events and the growing demand for sports-related merchandise. However, the industry is also expected to face challenges such as the increasing competition from other forms of entertainment and the rising costs of player salaries and venue rentals. Overall, the industry is expected to grow at a moderate pace in the next five years.

Industry Innovations for NAICS Code 711211-03

Recent groundbreaking advancements and milestones in the Professional Sports Clubs & Promoters industry, reflecting notable innovations that have reshaped its landscape.

  • Virtual Reality Experiences: Professional sports clubs and promoters are increasingly using virtual reality technology to provide fans with immersive experiences. For example, some clubs are using virtual reality to allow fans to experience games from the perspective of players or to provide behind-the-scenes access to training sessions.
  • Mobile Ticketing: Many professional sports clubs and promoters are now offering mobile ticketing options, which allow fans to purchase and access tickets using their smartphones. This has made it easier for fans to attend games and has also helped to reduce ticket fraud.
  • Social Media Marketing: Professional sports clubs and promoters are increasingly using social media platforms such as Facebook, Twitter, and Instagram to engage with fans and promote their events. This has helped to increase the visibility of the industry and has also helped to attract younger audiences.
  • Sustainability Initiatives: Many professional sports clubs and promoters are now implementing sustainability initiatives to reduce their environmental impact. For example, some clubs are using renewable energy sources to power their stadiums or are implementing recycling programs to reduce waste.
  • Esports Partnerships: Some professional sports clubs and promoters are now partnering with esports organizations to expand their reach and attract new audiences. For example, some clubs are hosting esports tournaments or are creating their own esports teams to compete in online competitions.

NAICS Code 711211-03 - Professional Sports Clubs & Promoters

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