Tools commonly used in the Promotions & Fund Raising industry for day-to-day tasks and operations.

• Donor management software
• Crowdfunding platforms
• Event management software
• Email marketing software
• Social media management tools
• Customer relationship management (CRM) software
• Online payment processing tools
• Survey tools
• Analytics tools for tracking campaign performance
• Graphic design software for creating promotional materials

Common products and services typical of NAICS Code 561422-01, illustrating the main business activities and contributions to the market.

• Charity auctions
• Political campaigns
• Product launches
• Telethons
• Crowdfunding campaigns
• Charity walks/runs
• Capital campaigns
• Cause-related marketing
• Sponsorship campaigns
• Membership drives

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

• Fundraising Counsel: A fundraising counsel is a professional who provides advice or assistance to a charitable organization in connection with soliciting contributions. In some states, fundraising counsels must register with the state. The National Association of State Charity Officials (NASCO) provides information on state registration requirements for fundraising counsels.
• Professional Fundraiser: A professional fundraiser is a person who is paid to solicit contributions on behalf of a charitable organization. In some states, professional fundraisers must register with the state. The National Association of State Charity Officials (NASCO) provides information on state registration requirements for professional fundraisers.
• Commercial Co-Venturer: A commercial co-venturer is a person or business that conducts a sales promotion in which a portion of the proceeds are donated to a charitable organization. In some states, commercial co-venturers must register with the state. The National Association of State Charity Officials (NASCO) provides information on state registration requirements for commercial co-venturers.
• Telemarketing License: A telemarketing license is required in some states for businesses that engage in telemarketing. The Federal Trade Commission (FTC) provides information on telemarketing rules and regulations.
• Do Not Call Registry: The National Do Not Call Registry is a list of phone numbers from consumers who have indicated their preference to limit the telemarketing calls they receive. Telemarketers are required to check the registry every 31 days and remove the phone numbers of consumers who have registered.

A concise historical narrative of NAICS Code 561422-01 covering global milestones and recent developments within the United States.

• The Promotions & Fund Raising industry has a long history dating back to the early 20th century when the first fundraising campaigns were launched in the United States. In the 1920s, the industry saw a significant boost with the introduction of direct mail campaigns, which allowed organizations to reach a wider audience. The 1960s saw the rise of telemarketing, which became a popular fundraising tool. In the 1990s, the industry experienced a shift towards online fundraising, which has continued to grow in popularity. In recent years, the industry has also seen an increase in the use of social media platforms for fundraising campaigns. In the United States, the Promotions & Fund Raising industry has experienced significant growth in recent years. According to data from the National Center for Charitable Statistics, the industry generated over $427 billion in revenue in 2018, up from $390 billion in 2016. This growth can be attributed to a number of factors, including an increase in online giving, the rise of crowdfunding platforms, and the growing popularity of social media fundraising campaigns. Despite this growth, the industry has faced challenges in recent years, including increased competition for donor dollars and a decline in government funding for nonprofit organizations.

The anticipated future trajectory of the NAICS 561422-01 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

• Growth Prediction: Stable

  The Promotions & Fund Raising industry in the USA is expected to grow in the coming years due to the increasing demand for fundraising services from non-profit organizations. The industry is also expected to benefit from the growing trend of corporate social responsibility, which has led to an increase in corporate donations. However, the industry may face challenges due to the increasing use of online fundraising platforms, which may reduce the demand for traditional fundraising services. Overall, the industry is expected to experience moderate growth in the coming years.

Recent groundbreaking advancements and milestones in the Promotions & Fund Raising industry, reflecting notable innovations that have reshaped its landscape.

• Virtual Fundraising Events: With the COVID-19 pandemic, many non-profit organizations have shifted to virtual fundraising events to raise funds. These events include virtual auctions, online raffles, and virtual galas.
• Social Media Fundraising: Many non-profit organizations are using social media platforms to raise funds. They are using platforms like Facebook, Twitter, and Instagram to reach out to potential donors and raise awareness about their cause.
• Peer-To-Peer Fundraising: Peer-to-peer fundraising is becoming increasingly popular among non-profit organizations. This fundraising model involves supporters of a cause creating their own fundraising pages and reaching out to their network to raise funds.
• Mobile Giving: Mobile giving is becoming increasingly popular among donors. Non-profit organizations are using mobile giving platforms to make it easier for donors to make donations using their mobile devices.
• Corporate Social Responsibility: Many corporations are increasing their donations to non-profit organizations as part of their corporate social responsibility initiatives. This trend is expected to continue in the coming years.