NAICS Code 541890-12 - Publicity Service

Marketing Level - NAICS 8-Digit

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Total Verified Companies: 81
Contact Emails: 417
Company Websites: 64
Phone Numbers: 75
Business Addresses: 81
Companies with Email: 61
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NAICS CODE 541890-12
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Looking for more companies? See NAICS 541890 - Other Services Related to Advertising - 11,346 companies, 46,223 emails.

NAICS Code 541890-12 Description (8-Digit)

Publicity Service is a subdivision of the Other Services Related to Advertising industry that involves the creation and dissemination of information to the public through various media channels. This industry is responsible for promoting and raising awareness of products, services, events, and individuals. Publicity Service professionals work closely with clients to develop and execute effective publicity campaigns that generate positive media coverage and increase brand recognition.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541890 page

Tools

Tools commonly used in the Publicity Service industry for day-to-day tasks and operations.

  • Media monitoring software
  • Press release distribution services
  • Social media management tools
  • Email marketing platforms
  • Media contact databases
  • Content management systems
  • Analytics and reporting tools
  • Event management software
  • Graphic design software
  • Video editing software

Industry Examples of Publicity Service

Common products and services typical of NAICS Code 541890-12, illustrating the main business activities and contributions to the market.

  • Celebrity publicity
  • Product launches
  • Event promotion
  • Crisis management
  • Public affairs
  • Corporate social responsibility
  • Influencer marketing
  • Book publicity
  • Film and TV publicity
  • Non-profit publicity

History

A concise historical narrative of NAICS Code 541890-12 covering global milestones and recent developments within the United States.

  • The "Publicity Service" industry has a long history dating back to ancient civilizations where town criers were used to spread news and information. In the 19th century, the industry saw significant growth with the rise of newspapers and magazines, which created a need for advertising and publicity services. The first advertising agency was established in 1841 in Philadelphia, and by the early 20th century, the industry had expanded to include radio and television advertising. In recent years, the industry has undergone significant changes due to the rise of digital media and the decline of traditional advertising channels. Notable advancements in the industry include the development of social media platforms, programmatic advertising, and influencer marketing. In the United States, the "Publicity Service" industry has a rich history that dates back to the early 20th century. The industry saw significant growth during the 1920s and 1930s with the rise of radio and television advertising. In the 1960s, the industry underwent a major transformation with the development of the creative revolution, which emphasized the importance of creativity and innovation in advertising. In recent years, the industry has been impacted by the rise of digital media and the decline of traditional advertising channels. Notable advancements in the industry include the development of programmatic advertising, native advertising, and influencer marketing.