NAICS Code 541840-01 - Advertising-Magazine

Marketing Level - NAICS 8-Digit

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NAICS CODE 541840-01
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NAICS Code 541840-01 Description (8-Digit)

The Advertising-Magazine industry involves the representation of magazines for advertising purposes. This includes selling advertising space in magazines, creating and designing advertisements, and providing consultation services to clients on how to effectively advertise in magazines. Advertising-Magazine companies work with a variety of clients to create targeted advertising campaigns that reach specific audiences through magazines.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541840 page

Tools

Tools commonly used in the Advertising-Magazine industry for day-to-day tasks and operations.

  • Ad design software (e.g. Adobe InDesign, Canva)
  • Market research tools (e.g. Nielsen, comScore)
  • Ad tracking and analytics software (e.g. Google Analytics, AdRoll)
  • CRM software (e.g. Salesforce, HubSpot)
  • Project management tools (e.g. Asana, Trello)
  • Social media management tools (e.g. Hootsuite, Sprout Social)
  • Email marketing software (e.g. Mailchimp, Constant Contact)
  • SEO tools (e.g. SEMrush, Ahrefs)
  • Ad server software (e.g. DoubleClick, AdZis)
  • Collaboration tools (e.g. Google Drive, Dropbox)

Industry Examples of Advertising-Magazine

Common products and services typical of NAICS Code 541840-01, illustrating the main business activities and contributions to the market.

  • Lifestyle magazines
  • Fashion magazines
  • Business magazines
  • Sports magazines
  • Travel magazines
  • Food and cooking magazines
  • Technology magazines
  • Entertainment magazines
  • Health and wellness magazines
  • Home and garden magazines

History

A concise historical narrative of NAICS Code 541840-01 covering global milestones and recent developments within the United States.

  • The "Advertising-Magazine" industry has a long and rich history dating back to the 17th century when the first magazine was published in Germany. The first magazine in the United States was published in 1741, and it was called "The American Magazine." In the 19th century, magazines became more popular, and the industry started to grow. The first advertising agency was established in 1841, and it was called Volney Palmer. In the 20th century, magazines became more specialized, and the industry continued to grow. Notable advancements in the industry include the introduction of color printing in the 1930s, the rise of celebrity endorsements in the 1950s, and the shift to digital publishing in the 21st century. In recent history, the "Advertising-Magazine" industry in the United States has faced challenges due to the rise of digital media. However, the industry has adapted to these changes by embracing digital publishing and creating new revenue streams. For example, many magazines now offer digital subscriptions and have expanded their online presence. The industry has also focused on creating engaging content that appeals to readers and advertisers. Notable advancements in recent years include the rise of native advertising, which seamlessly integrates advertising into editorial content, and the use of data analytics to create targeted advertising campaigns. Despite these challenges, the "Advertising-Magazine" industry remains an important part of the media landscape in the United States.