NAICS Code 541810-06 - Advertising-Periodical

Marketing Level - NAICS 8-Digit

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Contact Emails: 420
Company Websites: 17
Phone Numbers: 21
Business Addresses: 22
Companies with Email: 19
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NAICS CODE 541810-06
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NAICS Code 541810-06 Description (8-Digit)

Advertising-Periodical is a subdivision of the NAICS Code 541810 that involves the creation and distribution of advertising content in periodical publications such as magazines, journals, and newspapers. This industry focuses on developing and executing advertising campaigns that target specific audiences through print media. Advertising-Periodical companies work closely with publishers to ensure that their ads are placed in the appropriate publications and reach the desired audience.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541810 page

Tools

Tools commonly used in the Advertising-Periodical industry for day-to-day tasks and operations.

  • Ad design software (e.g. Adobe Creative Suite)
  • Media planning and buying software (e.g. Mediaocean)
  • Ad tracking and analytics software (e.g. Google Analytics)
  • Market research tools (e.g. Nielsen)
  • Copywriting and editing software (e.g. Grammarly)
  • Project management tools (e.g. Asana)
  • CRM software (e.g. Salesforce)
  • Social media management tools (e.g. Hootsuite)
  • Email marketing software (e.g. Mailchimp)
  • Print production software (e.g. InDesign)

Industry Examples of Advertising-Periodical

Common products and services typical of NAICS Code 541810-06, illustrating the main business activities and contributions to the market.

  • Fashion magazines
  • Business journals
  • Health and wellness publications
  • Sports newspapers
  • Travel magazines
  • Food and beverage publications
  • Technology journals
  • Entertainment newspapers
  • Home and garden magazines
  • Automotive publications

History

A concise historical narrative of NAICS Code 541810-06 covering global milestones and recent developments within the United States.

  • The Advertising-Periodical industry has a long history dating back to the 17th century when the first newspaper was published in Germany. The first periodical in the United States was published in 1704, and by the 19th century, the industry had grown significantly with the introduction of magazines. In the 20th century, the industry saw a shift towards more specialized publications, such as trade magazines and niche publications. Notable advancements in the industry include the introduction of color printing, digital publishing, and the rise of online advertising. In recent years, the industry has faced challenges due to declining print readership and the shift towards digital media. In the United States, the Advertising-Periodical industry has a rich history that dates back to the colonial era. The first newspaper in the United States was published in 1690, and by the 19th century, the industry had grown significantly with the introduction of magazines. In the 20th century, the industry saw a shift towards more specialized publications, such as trade magazines and niche publications. Notable advancements in the industry include the introduction of color printing, digital publishing, and the rise of online advertising. In recent years, the industry has faced challenges due to declining print readership and the shift towards digital media.