NAICS Code 541810-05 - Advertising-Newspaper

Marketing Level - NAICS 8-Digit

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Phone Numbers: 286
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NAICS CODE 541810-05
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NAICS Code 541810-05 Description (8-Digit)

Advertising-Newspaper is a subdivision of the NAICS Code 541810 that involves creating and executing advertising campaigns for businesses in newspapers. This industry aims to promote products, services, or events through print media. Advertising-Newspaper companies work with clients to develop creative strategies that will effectively reach their target audience through newspapers. They also negotiate with newspapers to secure ad space and placement.

Parent Code - Official US Census

Official 6‑digit NAICS codes serve as the parent classification used for government registrations and documentation. The marketing-level 8‑digit codes act as child extensions of these official classifications, providing refined segmentation for more precise targeting and detailed niche insights. Related industries are listed under the parent code, offering a broader context of the industry environment. For further details on the official classification for this industry, please visit the U.S. Census Bureau NAICS Code 541810 page

Tools

Tools commonly used in the Advertising-Newspaper industry for day-to-day tasks and operations.

  • Ad design software (e.g. Adobe Creative Suite)
  • Media planning and buying software (e.g. Mediaocean)
  • Ad tracking and analytics software (e.g. Google Analytics)
  • Copywriting tools (e.g. Grammarly)
  • Project management software (e.g. Asana)
  • CRM software (e.g. Salesforce)
  • Social media management tools (e.g. Hootsuite)
  • Email marketing software (e.g. Mailchimp)
  • Market research tools (e.g. Nielsen)
  • Ad optimization tools (e.g. AdEspresso)

Industry Examples of Advertising-Newspaper

Common products and services typical of NAICS Code 541810-05, illustrating the main business activities and contributions to the market.

  • Classified ads
  • Display ads
  • Inserts
  • Coupons
  • Flyers
  • Advertorials
  • Public notices
  • Obituaries
  • Legal notices
  • Special sections

History

A concise historical narrative of NAICS Code 541810-05 covering global milestones and recent developments within the United States.

  • The "Advertising-Newspaper" industry has a long and rich history worldwide. The first newspaper advertisement was published in 1704 in the Boston News-Letter, and by the 19th century, newspapers had become the primary medium for advertising. In the 20th century, the industry saw significant advancements, such as the introduction of color printing and the use of photographs in advertisements. In recent years, the industry has faced challenges due to the rise of digital advertising, but newspapers continue to be a trusted source of information for many readers. In the United States, the "Advertising-Newspaper" industry has a history that dates back to the colonial era. The first newspaper in the United States, Publick Occurrences Both Forreign and Domestick, was published in 1690 in Boston. The industry grew rapidly in the 19th century, with the introduction of new printing technologies and the expansion of the railroad system, which allowed newspapers to be distributed more widely. In the 20th century, the industry faced challenges from radio and television advertising, but newspapers continued to be a popular medium for advertisers. In recent years, the industry has faced significant challenges due to the rise of digital advertising, but newspapers continue to play an important role in the media landscape.