NAICS Code 532289-33 - Photographic Equipment-Rental

Marketing Level - NAICS 8-Digit

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NAICS Code 532289-33 Description (8-Digit)

The Photographic Equipment-Rental industry involves the renting of cameras, lenses, lighting equipment, and other related accessories to individuals and businesses for various purposes such as events, photo shoots, and film productions. This industry provides a cost-effective solution for those who require high-quality equipment for a short period of time without having to purchase it outright.

Hierarchy Navigation for NAICS Code 532289-33

Parent Code (less specific)

Tools

Tools commonly used in the Photographic Equipment-Rental industry for day-to-day tasks and operations.

  • DSLR cameras
  • Mirrorless cameras
  • Film cameras
  • Prime lenses
  • Zoom lenses
  • Telephoto lenses
  • Wide-angle lenses
  • Macro lenses
  • Studio lighting equipment
  • Portable lighting equipment
  • Light modifiers (e.g. softboxes, umbrellas)
  • Tripods
  • Monopods
  • Camera bags and cases
  • Memory cards
  • External hard drives
  • Battery grips
  • Filters (e.g. polarizers, ND filters)
  • Wireless triggers

Industry Examples of Photographic Equipment-Rental

Common products and services typical of NAICS Code 532289-33, illustrating the main business activities and contributions to the market.

  • Wedding photography
  • Portrait photography
  • Commercial photography
  • Fashion photography
  • Film production
  • Event photography
  • Sports photography
  • Wildlife photography
  • Landscape photography
  • Aerial photography

Certifications, Compliance and Licenses for NAICS Code 532289-33 - Photographic Equipment-Rental

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • FAA Part 107 Remote Pilot Certificate: This certification is required for anyone who operates a drone for commercial purposes, including aerial photography. The Federal Aviation Administration (FAA) issues this certification after passing a knowledge test.
  • OSHA 30-Hour Construction Industry Outreach Training Program: This certification is required for anyone who works in the construction industry, including those who set up and operate photographic equipment on construction sites. The Occupational Safety and Health Administration (OSHA) issues this certification after completing a 30-hour training program.
  • National Association Of Photoshop Professionals (NAPP) Certification: This certification is not required but can demonstrate proficiency in using Adobe Photoshop, which is a commonly used software in the photographic equipment rental industry. NAPP offers several certification options, including the Adobe Certified Expert (ACE) certification.
  • Certified Event Rental Professional (CERP): This certification is not specific to the photographic equipment rental industry but can demonstrate expertise in event rental management, which can be useful for businesses that rent photographic equipment for events. The American Rental Association (ARA) issues this certification after completing a training program and passing an exam.
  • Certified Professional Photographer (CPP): This certification is not required but can demonstrate proficiency in photography, which can be useful for businesses that rent photographic equipment. The Professional Photographers of America (PPA) issues this certification after completing a training program and passing an exam.

History

A concise historical narrative of NAICS Code 532289-33 covering global milestones and recent developments within the United States.

  • The photographic equipment rental industry has a long history dating back to the early 20th century when the first cameras were invented. In the early days, cameras were expensive and not widely available, so renting them was a popular option for those who could not afford to buy them. The industry grew rapidly in the 1960s and 1970s with the advent of new technologies such as color film and the introduction of the first video cameras. In recent years, the industry has faced challenges due to the rise of digital photography and the decline of traditional film. However, the industry has adapted to these changes by offering a wider range of equipment and services, including digital cameras, lighting equipment, and post-production facilities. In the United States, the photographic equipment rental industry has a more recent history, with the first rental companies appearing in the 1970s. The industry grew rapidly in the 1980s and 1990s with the introduction of new technologies such as autofocus and digital cameras. In recent years, the industry has faced challenges due to the rise of online retailers and the decline of traditional brick-and-mortar stores. However, the industry has adapted to these changes by offering a wider range of equipment and services, including online rental platforms and delivery services.

Future Outlook for Photographic Equipment-Rental

The anticipated future trajectory of the NAICS 532289-33 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Stable

    The photographic equipment rental industry in the USA is expected to experience steady growth in the coming years. The increasing popularity of photography as a hobby and the growing demand for professional photography services are expected to drive the growth of the industry. Additionally, the rise of social media platforms and the need for high-quality visual content is expected to increase the demand for photographic equipment rental services. The industry is also expected to benefit from the growing popularity of virtual and augmented reality technologies, which require high-quality cameras and other photographic equipment. However, the industry may face challenges from the increasing availability of affordable photographic equipment for purchase, which may reduce the demand for rental services.

Industry Innovations for NAICS Code 532289-33

Recent groundbreaking advancements and milestones in the Photographic Equipment-Rental industry, reflecting notable innovations that have reshaped its landscape.

  • Online Rental Platforms: The rise of online rental platforms such as BorrowLenses and LensRentals has made it easier for consumers to rent photographic equipment. These platforms offer a wide range of equipment and flexible rental options, making it easier for consumers to access high-quality equipment without having to make a significant investment.
  • Drone Photography: The increasing popularity of drone photography has created new opportunities for the photographic equipment rental industry. Many rental companies now offer drones and other aerial photography equipment for rent, allowing consumers to capture stunning aerial footage without having to purchase expensive equipment.
  • Virtual Reality Equipment: The growing popularity of virtual reality technology has created new opportunities for the photographic equipment rental industry. Many rental companies now offer high-quality cameras and other equipment for capturing 360-degree video and other immersive content.
  • Mirrorless Cameras: The rise of mirrorless cameras has created new opportunities for the photographic equipment rental industry. These cameras offer many of the features of traditional DSLRs in a smaller, more compact package, making them ideal for travel and other applications where portability is important.
  • High-End Lighting Equipment: The demand for high-quality lighting equipment for photography and videography has created new opportunities for the photographic equipment rental industry. Many rental companies now offer a wide range of lighting equipment, including high-end strobes, softboxes, and other accessories.

NAICS Code 532289-33 - Photographic Equipment-Rental

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