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NAICS Code 518210-18 Description (8-Digit)

Internet Search Engines is a subdivision of the NAICS Code 518210 that involves the provision of search engine services to users on the internet. This industry is responsible for developing and maintaining search engines that allow users to search for information on the internet. Internet Search Engines use complex algorithms to crawl and index web pages, making it easier for users to find the information they are looking for. This industry is highly competitive, with major players such as Google, Bing, and Yahoo dominating the market.

Hierarchy Navigation for NAICS Code 518210-18

Tools

Tools commonly used in the Internet Search Engines industry for day-to-day tasks and operations.

  • Web crawlers
  • Indexing software
  • Keyword research tools
  • Analytics tools
  • Link analysis tools
  • Content management systems
  • Search engine optimization tools
  • Social media management tools
  • Data visualization tools
  • Natural language processing tools

Industry Examples of Internet Search Engines

Common products and services typical of NAICS Code 518210-18, illustrating the main business activities and contributions to the market.

  • Web search
  • Image search
  • Video search
  • News search
  • Shopping search
  • Local search
  • People search
  • Job search
  • Academic search
  • Patent search

Certifications, Compliance and Licenses for NAICS Code 518210-18 - Internet Search Engines

The specific certifications, permits, licenses, and regulatory compliance requirements within the United States for this industry.

  • Certified Information Privacy Professional (CIPP): This certification is offered by the International Association of Privacy Professionals (IAPP) and is relevant for internet search engines as they collect and process large amounts of personal data. The certification covers privacy laws and regulations, data protection practices, and risk management.
  • Certified Information Systems Security Professional (CISSP): This certification is offered by the International Information System Security Certification Consortium (ISC)² and is relevant for internet search engines as they handle sensitive information and need to ensure the security of their systems. The certification covers security and risk management, asset security, security engineering, and more.
  • Certified Ethical Hacker (CEH): This certification is offered by the International Council of E-Commerce Consultants (EC-Council) and is relevant for internet search engines as they need to ensure the security of their systems and protect against cyber attacks. The certification covers hacking techniques, vulnerability assessment, and penetration testing.
  • Certified Cloud Security Professional (CCSP): This certification is offered by the Cloud Security Alliance (CSA) and is relevant for internet search engines as they often use cloud computing services to store and process data. The certification covers cloud architecture, design, operations, and security.
  • Certified Information Systems Auditor (CISA): This certification is offered by the Information Systems Audit and Control Association (ISACA) and is relevant for internet search engines as they need to ensure the integrity and accuracy of their systems and data. The certification covers auditing, control, and security of information systems.

History

A concise historical narrative of NAICS Code 518210-18 covering global milestones and recent developments within the United States.

  • The Internet Search Engines industry has a relatively short history, with the first search engine, Archie, being created in 1990. However, the industry has since grown rapidly, with the introduction of Google in 1998 being a major milestone. Google's PageRank algorithm revolutionized the industry, providing more accurate and relevant search results. Since then, the industry has continued to evolve, with the introduction of personalized search results, voice search, and mobile optimization. In recent years, the industry has also faced increased scrutiny over issues such as privacy and the spread of misinformation. In the United States, the industry has been dominated by Google, which has held a market share of over 80% for many years. However, there have been attempts by other companies to challenge Google's dominance, such as Microsoft's Bing and Yahoo's search engine. In recent years, there has also been a trend towards vertical search engines, which focus on specific niches such as travel or shopping. Overall, the industry has continued to grow, with increasing numbers of people relying on search engines for information and services.

Future Outlook for Internet Search Engines

The anticipated future trajectory of the NAICS 518210-18 industry in the USA, offering insights into potential trends, innovations, and challenges expected to shape its landscape.

  • Growth Prediction: Stable

    The future of the Internet Search Engines industry in the USA looks promising. The industry is expected to continue growing as more people rely on search engines to find information online. The increasing use of mobile devices and the internet of things (IoT) is expected to drive growth in the industry. The industry is also expected to benefit from the increasing use of artificial intelligence (AI) and machine learning (ML) technologies to improve search results. However, the industry is also facing challenges such as privacy concerns and increasing competition from social media platforms. Overall, the industry is expected to continue growing in the coming years.

Industry Innovations for NAICS Code 518210-18

Recent groundbreaking advancements and milestones in the Internet Search Engines industry, reflecting notable innovations that have reshaped its landscape.

  • Google's BERT Algorithm: Google's BERT (Bidirectional Encoder Representations from Transformers) algorithm is a major breakthrough in natural language processing (NLP) that helps search engines better understand the context of search queries. This innovation has improved the accuracy of search results and has made it easier for users to find the information they need.
  • Voice Search: The increasing use of voice assistants such as Amazon's Alexa and Google Assistant has led to the development of voice search technology. This innovation has made it easier for users to search for information using their voice, which is more convenient than typing on a keyboard.
  • Mobile-First Indexing: Google's mobile-first indexing is a major innovation that has changed the way search engines index and rank websites. This innovation has made it more important for websites to be mobile-friendly and has improved the user experience for mobile users.
  • Visual Search: Visual search technology allows users to search for information using images instead of text. This innovation has made it easier for users to find information about products and has improved the user experience for e-commerce websites.
  • Personalization: Search engines are increasingly using personalization to provide users with more relevant search results. This innovation has improved the user experience and has made it easier for users to find the information they need.

NAICS Code 518210-18 - Internet Search Engines

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